The Effects of Advertising on University Students
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This paper examines the effects of advertising on university students based on a qualitative sociological study on television advertising on this population. The paper describes who participated in the study and how the information was gathered. According to the paper, Gramsci's Hegemony Theory was used in this study to explain why certain people in society may desire to consume specific commodities.
From the Paper:"This study will function as a qualitative sociological study on television advertising and the affects it has on college students. The study will be performed on the campus of the University of Toronto and all subjects that participated in the study will be students at the University. To gather..."
Cite this Term Paper:
The Effects of Advertising on University Students (2009, December 01) Retrieved August 08, 2022, from https://www.academon.com/term-paper/the-effects-of-advertising-on-university-students-143930/
"The Effects of Advertising on University Students" 01 December 2009. Web. 08 August. 2022. <https://www.academon.com/term-paper/the-effects-of-advertising-on-university-students-143930/>