Strategic Organizational Communication Term Paper by Nicky

An exploration of the role and impact of communication in organizations.
# 150309 | 2,512 words | 8 sources | APA | 2012 | US
Published on Jan 30, 2012 in Business (Management) , Communication (Interpersonal) , Business (Human Resources)

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The paper explores the research and finds that effective organizational communication greatly impacts organizational learning, teamwork in the organization, trust between management and employees, safety in the organization as well as innovation and the quality of decision-making in the organization. The paper further discusses how effective organizational communication is a critical factor in building the organization's competitive advantage. The paper explains how communication methods in the organization should be diversified to ensure that important information is carried throughout the organization and delivered to all employees. The paper emphasizes that communication is a critical factor in the determination of the overall success and achievement of the organization.

Effective Communication in the Organization Creates a Competitive Advantage
Reasons Organizational Communication More Critical Now Than Ever Before
Types of Organizational Communication
Characteristics of Effective Organizational Communication Identified
Functions of Organizational Communication
Seven Principles of Strategic Organizational Communication (Basili, 2003)
White and Chapman (1996)
Key Distinctions in Organizational Communication
Levels of Organizational Communication
Review of Recent Studies on Organizational Communication
Basic Steps to Support and Facilitate Effective Organizational Communication
Requirements for Achieving Results
Summary and Conclusion

From the Paper:

"White and Chapman (1996:11) are reported in the work of Baker (nd) to be responsible for introducing into the communication system (both human and interpersonal) and it is stated that "...since that time, an array of human filters that are influenced by the person' horizon of experience (such as motive, affect, attention, knowledge, attitudes, values, and beliefs) have been specified." (Baker, nd) However, while the social context is addressed the larger social context is not addressed directly in previous studies. Baker states that the contextual approach " communication focuses not just on content but on the larger context of communication. It focuses on nonverbal cues as well as verbal content. It also looks at the relational context between the sender and receiver within the larger social/organizational/cultural context. It sees words as symbols interpreted in context." (2008)
"Baker additionally notes that communication is stressed as being an interaction that is symbolic in nature and that "created meaning and one's sense of both self and society. Discourse analysis is an extension of elaboration of the contextual perspective [that] rather than looking at a particular interpersonal exchange or sequences of exchanges, discourse analysis looks at the overall body of communication (including formal and informal, oral and written communications of all kinds)." (Baker, nd) Finally, Baker states that discourse "gives rise to objectively known collective representation that has inter-subjective validity. In this sense, discourse is both interpersonal and collective, both inter-subjective and contextual." (Baker, nd)"

Sample of Sources Used:

  • Chihocky, Janet and Bullard, Melissa (2009) How Strategic Internal Communications Can Positively Affect Your business. Janson Communications White Paper. Online available at:
  • Choi, J. N. & Kim, M. U. 1999. The organizational application of groupthink and its limitations in organizations. Journal of Applied Psychology, 84(2): 297-306.
  • Effective Organizational Communication: A Competitive Advantage (2008) HR Magazine. December 2008. BNET Library. Online available at:;col1
  • Elangovan, S. (2008) Importance of Effective Communication. Articlesbase. 10 Sept 2008. Online available at:
  • Korsgaard, M. A., Brodt, S. E., & Whitener, E. M. 2002. Trust in the face of conflict: The role of managerial trustworthy behavior and organizational context. Journal of Applied Psychology, 87(2): 312-319.

Cite this Term Paper:

APA Format

Strategic Organizational Communication (2012, January 30) Retrieved June 09, 2023, from

MLA Format

"Strategic Organizational Communication" 30 January 2012. Web. 09 June. 2023. <>