MacDonald's Operation Management
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This paper presents a case study that discusses MacDonald's operation management. It discusses the factors which make McDonald's a service sector operation and how the service operates in front of the consumer. The paper describes MacDonald's different service products and how these may differ slightly with McDonald's establishments the world over.
From the Paper:"While it could be argued that McDonald's franchise level operations are manufacturing facilities, after all, the employees assemble food in an assembly line environment, making each product to company specifications, what the company actually does is to provide a service. That service is providing consumers with food, which is ready when they order it. The assembly of that food is secondary to the service of the food's preparation. Therefore, the company is a service sector operation."
"Other factors, which make McDonald's a service sector operation are the customer interactions which take place. Very rarely does such customer interaction occur within the manufacturing industry. However; the provision of customer service is hallmark to the service industry."
Sample of Sources Used:
- McDonald's Italy. 2005-2006. 16 July 2006. <http://www.mcdonalds.it/>
- McDonald's USA. 2005-2006. 16 July 2006. <http://www.mcdonalds.com/usa.htm>
- McNamara, Connor. "Product and Service Management" Organizational Management.1999. 16 July 2006. http://www.managementhelp.org/prod_mng/prod_mng.htm.
Cite this Term Paper:
MacDonald's Operation Management (2010, April 13) Retrieved November 22, 2019, from https://www.academon.com/term-paper/macdonald-operation-management-119241/
"MacDonald's Operation Management" 13 April 2010. Web. 22 November. 2019. <https://www.academon.com/term-paper/macdonald-operation-management-119241/>