Kudler's Fine Foods Marketing Research
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This paper details the justification for Kudler's Fine Foods' marketing research for developing its marketing strategy and tactics, addressing competitive intelligence as well. The paper considers the benefits of marketing research.
From the Paper:"Marketing research offers several benefits that any company would find advantageous. It guides communication with customers. It helps identify marketplace opportunities. It minimizes the risk of doing business. It creates benchmarks and helps track progress. It helps evaluate success. There are a number of reasons though why Kudler's in particular needs to engage in marketing research in developing its marketing strategy and tactics. One of the primary reasons is to identify where it stands in terms of the fine..."
Cite this Term Paper:
Kudler's Fine Foods Marketing Research (2008, December 01) Retrieved September 24, 2020, from https://www.academon.com/term-paper/kudler-fine-foods-marketing-research-121614/
"Kudler's Fine Foods Marketing Research" 01 December 2008. Web. 24 September. 2020. <https://www.academon.com/term-paper/kudler-fine-foods-marketing-research-121614/>