Boxing on HBO Term Paper by Top Papers

Boxing on HBO
A look at the programming and market appeal of boxing matches on Home Box Office.
# 138666 | 1,500 words | 6 sources | MLA | 2008 | US
Published on Dec 01, 2008 in Communication (Television) , Sport (General)


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Description:

The paper relates that the programming of boxing matches on Home Box Office indicates that HBO executives understand its diminishing market appeal but recognize that their telecasts draw a niche audience that is very loyal to the sport. The paper discusses how HBO boxing programming reflects the limited market appeal of this sport and the post network TV market environment, but also demonstrates that HBO executives believe their channel's boxing telecasts play an important role in maintaining HBO's brand identity, which was developed through offering entertainment programming with broad market appeal but also sports programming for niche audiences.

From the Paper:

"The programming of boxing matches on Home Box Office indicates that HBO executives understand its diminishing market appeal but recognize that their telecasts draw a niche audience that is very loyal to the sport. HBO boxing programming reflects the limited market appeal of this sport and the post network TV market environment, but also demonstrates that HBO executives believe their channel's boxing telecasts play an important role in maintaining HBO's brand identity, which was developed through offering..."

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APA Format

Boxing on HBO (2008, December 01) Retrieved April 07, 2020, from https://www.academon.com/term-paper/boxing-on-hbo-138666/

MLA Format

"Boxing on HBO" 01 December 2008. Web. 07 April. 2020. <https://www.academon.com/term-paper/boxing-on-hbo-138666/>

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