Apple iPods in India Term Paper by hicaliber

Apple iPods in India
An analysis of the viability of Apple's iPod investment in the Indian market.
# 93855 | 3,717 words | 9 sources | APA | 2007 | US

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This paper analyzes the viability of Apple iPods in India. It begins by discussing Apple's characteristics, its strengths and weaknesses and its opportunities and threats. The paper then addresses the Indian market, in terms of demand and specific conditions and characteristics. The paper concludes by evaluating the viability of Apple's iPod investment in the Indian market.

Table of Contents:
Description of the Apple Company
The iPod
Market and Industry Analysis
Plan Development
SWOT for Apple
The Marketing Position
Potential Customers - Targeted Market
The 4 Ps - Price, Product, Promotion, Place/Distribution
Financial Projections

Sample of Sources Used:

  • India. Wikipedia - the Free Encyclopedia. On the Internet at
  • Indian electronics market to grow at 23% a year. ZDNet Research. On the Internet at
  • Let's get rocked. On the Internet at
  • Apple's Mac Mini and iPod Shuffle are in India. February 2005. On the Internet at

Cite this Term Paper:

APA Format

Apple iPods in India (2007, April 12) Retrieved December 07, 2019, from

MLA Format

"Apple iPods in India" 12 April 2007. Web. 07 December. 2019. <>