Apple Computers Term Paper by supercalifragilistic

Apple Computers
A discussion of the strategic initiatives at Apple that helped turn it into one of the most innovative and profitable companies in the world.
# 97452 | 1,076 words | 3 sources | MLA | 2007 | US
Published on Aug 17, 2007 in Business (Companies) , Business (Management) , Computer and Technology (General)

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The paper relates that the rejuvenation of Apple is directly attributable to three strategic areas becoming more effective. The first is the transformation of their operations systems, the second is the greatly intensified focus on product development and the third is the renewed emphasis on their distribution strategies. The paper also notes that underscoring these strategic initiatives is the vision and passion of one of the company's founders, Steve Jobs.

How Apple Transformed its Operations Systems
Intensified Focus on Product Development and Innovation
Transforming Distribution Channels through Order Management

Sample of Sources Used:

  • Kawasaki (1990) - The Macintosh Way. Harper Collins. Reprint Edition. September, 1990
  • Prudential Equity Group LLC (2006) - Apple Computer Company Report. October 12, 2006. Published by Prudential Equity Group LLC, Jesse Tortora, Analyst. Accessed via EBSCO Host Research Site.
  • Hambrecht (2007) - Initiating Coverage of Apple Computer. Hambrecht & Company. March 9, 2007. Published by WR Hambrecht & Company, NY, NY.

Cite this Term Paper:

APA Format

Apple Computers (2007, August 17) Retrieved July 05, 2020, from

MLA Format

"Apple Computers" 17 August 2007. Web. 05 July. 2020. <>