Web 2.0 Technologies and Applications Research Paper by Nicky

Web 2.0 Technologies and Applications
An assessment of Web 2.0 technologies and applications.
# 147415 | 5,805 words | 22 sources | APA | 2011 | US
Published on Mar 29, 2011 in Business (Information Mgmt. and Systems) , Computer and Technology (Internet) , Computer and Technology (Technology)


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Description:

This paper evaluates Web 2.0 from an information technology standpoint, with an emphasis on social networking. The paper discusses the use of Internet-based collaborative technologies and platforms and how they enable more efficiency in terms of how companies operate. This aspect of Web 2.0 is further described as showing potential for streamlining complex business processes in companies and organizations globally. Charts are included to give a graphic comparison of the various applications of Web 2.0. The paper also lists the pros and cons of various social networking applications, analyzes and evaluates customer response using Web 2.0 technologies, and looks at ethical issues in social networking. The paper concludes by stating that 2.0 technologies arrived at just the right time, since they are enabling greater global communications when budgets and travel costs are being slashed.

Outline:

Executive Summary
Assessing the Impact of Web 2.0's Technological Innovation
Benefits and Limitations of Web 2.0 Technologies
Pros and Cons of these Blogs and Wikis
Blogs
Wikis
Integrating User-Generated Content into Web 2.0 Applications
Predicting the Impact of Web 2.0 Technologies in Organizations
Ethical Issues of Social Networking
Conclusion

From the Paper:

"When Web 2.0 is evaluated from an Information Technologies (IT) standpoint, the social networking applications build on this platform of technologies exemplifies the capabilities of the Internet's development, collaboration and publishing technologies. This area of using Internet-based collaborative technologies and platforms to enable more efficiency in terms of how companies operate has been terms Enterprise 2.0 (McAfee, 2006). This aspects of Web 2.0 shows unique potential for the streamlining complex business processes in companies and organizations globally. Research in the area of Enterprise 2.0 is focusing on how economies of scale can be created in addition to the Network Effect (Tellis, Yin, Niraj, 2009) where the majority of people in an organization have access to social networking applications, thereby increasing the velocity of information sharing and therefore making the organization more efficient over time."

Sample of Sources Used:

  • Josh Bernoff, Charlene Li. 2008. Harnessing the Power of the Oh-So-Social Web. MIT Sloan Management Review 49, no. 3 (April 1): 36-42. http://www.proquest.com (accessed March 14, 2009)
  • Robert Boeri. (2007, December). Content 2.0 Converges. EContent, 30(10), 22. Retrieved March 21, 2009, from ABI/INFORM Global database. (Document ID: 1394701741).
  • Eric Bonabeau. (2009). Decisions 2.0: the Power of Collective Intelligence. MIT Sloan Management Review, 50(2), 45-52. Retrieved March 20, 2009, from ABI/INFORM Global database. (Document ID: 1625861001).
  • Roxanne E Christ, Jeanne S Berges, Shannon C Trevino. 2007. Social Networking Sites: To Monitor or Not to Monitor Users and Their Content? Intellectual Property & Technology Law Journal 19, no. 7 (July 1): 13-17. http://www.proquest.com (accessed March 14, 2009).
  • John J Cronin. (2009). Upgrading to Web 2.0: An Experiential Project to Build a Marketing Wiki. Journal of Marketing Education, 31(1), 66. Retrieved March 20, 2009, from ABI/INFORM Global database. (Document ID: 1666114781).

Cite this Research Paper:

APA Format

Web 2.0 Technologies and Applications (2011, March 29) Retrieved March 26, 2023, from https://www.academon.com/research-paper/web-2-0-technologies-and-applications-147415/

MLA Format

"Web 2.0 Technologies and Applications" 29 March 2011. Web. 26 March. 2023. <https://www.academon.com/research-paper/web-2-0-technologies-and-applications-147415/>

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