The Formation of Implicit Stereotypes Research Paper by scribbler

The Formation of Implicit Stereotypes
A study on the effect of mental imagery on participants' implicit gender stereotypes.
# 152736 | 1,563 words | 6 sources | APA | 2013 | US
Published on Apr 24, 2013 in Gender and Sexuality (Gender Studies) , Sociology (General) , Psychology (General)

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The paper provides an introduction to the unconscious formation of stereotypes and explains how a stereotypical conclusion and prejudice can be the result of automatic, implicit processes, or controlled, explicit processes. The paper looks at a study by Blair, Ma and Lenton that tested implicit stereotyping with the use of the Implicit Association Test, or IAT, and then presents a similar study with two hypotheses on mental imagery and implicit stereotyping. The paper provides a table of the results and then discusses both the inferential results and what we can learn from the study. The paper finds that the study provides convincing evidence for the reasonable influence of mental imagery on implicit stereotypes, and participants who imagined a strong stereotype-consistent (SC) gender event produced substantially weaker implicit gender stereotypes than participants who imagined a gender-neutral event.

Introduction to Experimental Lab
Hypothesis 1
Hypothesis 2
Inferential Results

From the Paper:

"Social learning theory's predictions regarding the development of people's gender stereotypes are based on a number of assumptions about the importance of cultural and social variables in the socialization process. The social learning paradigm assumes that gender stereotypes are learned by the same kinds of mechanisms that apply to all types of social behavior. The basis of gender typing is the social environment, not the organism. The exact mechanism through which people experience social reinforcement for conformity to sex typed behavior patterns can vary (Albert and Porter, 1988).
"Stereotyping is often subconscious, where it faintly biases people's decisions and actions, even in people who intentionally do not want to be biased. Stereotyping often occurs not because of aggressive or unkind thoughts, but is more often a simplification to speed conversation on what is not considered to be an important topic (Stereotypes, 2010). Stereotypical conclusion and prejudice can be the result of automatic or implicit processes. Automatic or implicit procedures are quick, effortless, independent and do not require conscious awareness. They involve a well-practiced set of associations that can be activated spontaneously in the presence of a triggering stimulus in the environment. In contrast, controlled (explicit) processes are slow, flexible, and under the conscious control of the individual (Akrami, Ekehammar and Araya, 2006)."

Sample of Sources Used:

  • Albert, Alexa A. and Porter, Judith. (1988). Children's Gender-Role Stereotypes: A Sociological Investigation of Psychological Models. Sociological Forum, 3(2), 184.
  • Akrami, Nazar, Ekehammar, Bo and Araya, Tadesse. (2006). Category and stereotype activation revisited. Scandinavian Journal of Psychology, 47(6), 513-522.
  • Blair, I.V., Ma, J.E. & Lenton, A.P. (2001) Imagining Stereotypes Away: The Moderation of Implicit Stereotypes Through Mental Imagery. Journal of Personality and Social Psychology, 81(5), 828-841.
  • Devine, P.G. (1989) Stereotypes and Prejudice: Their automatic and controlled components. Journal of Personality and Social Psychology, 56, 5-7.
  • Greenwald, A.G., McGee, D.E. & Schwartz, J.L.K. (1998) Measuring individual differences in implicit cognition: The Implicit Association test. Journal of Personality and Social Psychology, 74, 1464-1480.

Cite this Research Paper:

APA Format

The Formation of Implicit Stereotypes (2013, April 24) Retrieved December 13, 2019, from

MLA Format

"The Formation of Implicit Stereotypes" 24 April 2013. Web. 13 December. 2019. <>