Retail Clothing in South Africa Research Paper by Knoffel

Retail Clothing in South Africa
An industry analysis of competitive advantage in the South African clothing retail environment.
# 59134 | 10,408 words | 22 sources | MLA | 2002 | GB

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The purpose of this paper is to practice critical analytical skills using strategic management tools. Some of those tools include the application of Porter's Five Forces Model (1998), Porter's Generic Strategies (1998), Slack's (2001) Five Performance Objectives and the Importance Performance Matrix as used by Martilla and James. In the application of the above-mentioned tools and others, the clothing retail industry is selected for this particular study. Four retail chains, namely Mr Price Weekend, Pep Stores, Edgars and Levi-Strauss, are selected and investigated using the above-mentioned tools. The key rationales for selecting the above chains is to fulfill the requirement that the retail chains be easily accessible and are able to be visited by the syndicate group members.

The Retail Industry Within the Macro Economical Framework
Porter's Five Forces Model of Industry Structure
Corporate Profiles
Limitations of The Research
Conclusion and Recommendations
Appendix A Geographical Representation of Sample Stores
Appendix B Tabulated Results of Organizations

From the Paper:

"HIV/AIDS has reached epidemic proportion. Although statistics vary greatly between government research and that done by large employer groups, Naidu & Vhuromu (2002) believe that AIDS related deaths will double over the next decade. Countries which have a HIV infection rate of greater than 20 percent will see their GDP contract by one percent per annum,( Naidu et al (2002). This impacts particularly on the textile industry which predominantly uses skilled and semi-skilled labourers who are is predominantly affected by this disease,( Naidu et al (2002). The clothing industry growth will be hampered by the spread of this disease as it chips away at the human capital base."

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