Perception and Decision Making Research Paper by mrsmile

Perception and Decision Making
This paper describes the effects of perception on business decisions.
# 93706 | 924 words | 1 source | APA | 2007 | US
Published on Mar 27, 2007 in Psychology (Behaviorism) , Business (Management) , Psychology (Theory)

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This paper gives an analysis of how perception plays a vital role in the decision-making process of an organization. It examines the effect of perception, shortcuts to perception and how decisions are actually made. Also explored is the impact of perception on moral and ethical decisions.

From the Paper:

"What is perception? Perception is defined as the process by which people organize and interpret their sensory impressions in order to give meaning to the world around them (Robbins, 2005). Perception is basically how each individual views the world around them. What one perceives can be very different from actually reality (Robbins, 2005). The perception of one person will vary greatly from that of another person. Perception can have a huge impact on decision-making and on an organization's behavior in whole."

Sample of Sources Used:

  • Robbins, Stephen P. (2005). Organizational Behavior (11th ed). Upper Saddle River, NJ: Pearson Education

Cite this Research Paper:

APA Format

Perception and Decision Making (2007, March 27) Retrieved October 05, 2022, from

MLA Format

"Perception and Decision Making" 27 March 2007. Web. 05 October. 2022. <>