Investigating Tesco Supermarket Research Paper by Annette

Investigating Tesco Supermarket
The following paper provides an overview of Tesco's current environment, their competitors, their ICT configuration, how their ICT configuration conforms with their business needs and the potential for Tesco in future markets.?
# 4096 | 5,900 words | 4 sources | 2001 | US

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This paper uses key marketing tools such as PEST, SWOT, Ansoff Matrix, Five Forces Model and Product Portfolio Balance throughout its analysis. These tools help show where Tesco is at currently and where they will be in the future. The final section includes recommendations and cautions in making a decision to pursue investment opportunities with Tesco.

From the paper:

"Tesco has a very strong presence in the UK and is quickly expanding internationally. In fact, they recently received the distinction of being named as one of the top ten grocery retailers. With this distinction, the board decided it was worth investigating Tesco as an investment opportunity. The investigation must take a good look at Tesco?s ICT configuration. Their configuration and potentially future configuration is important due to the role technology plays in keeping a company organized and serving its customers."

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APA Format

Investigating Tesco Supermarket (2002, April 30) Retrieved February 07, 2023, from

MLA Format

"Investigating Tesco Supermarket" 30 April 2002. Web. 07 February. 2023. <>