Globalization Strategies Research Paper by Pico

An analysis of business strategies driven by globalization and a discussion of the strengths, weaknesses, opportunities and threats that are a result of those strategies.
# 146169 | 4,309 words | 18 sources | APA | 2010 | BD


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Description:

The paper discusses business strategies driven by globalization and a discussion of the strengths, weaknesses, opportunities and threats that are a result of those strategies. The paper explains how the globalization process has been stimulated by the rising economies in Asia, which has caused businesses in the West to become more eager to seek out the opportunities involved in such a process. The paper also discusses how the large volume of business transactions that occur between the US and the EU are an important basis of international business, and is an example of the way e-commerce technology is applied.

Table of Contents:
Introduction
Managing the International Workforce
Managing Logistics in Going Global
The Application of E-Commerce
Global Market Segmentation
International Product Life Cycle
Macro-Economic Effects of Globalization
Effects of Globalization on Domestic Companies
SWOT Analysis Summarized
Conclusion
References

From the Paper:

"Globalization is the process by which regional economies are integrated into a global network so that international trade is facilitated. The process has been spurred by the rising economies in Asia as businesses in the West have been rushing to start their operations in these markets to capitalize upon low cost labor and the rising purchasing capacity of the middle class. To some extent products can be standardized so that products which have declining demand in the West can be marketed fresh in the new growth economies. There is also a large volume of business transactions that occur between the US and the EU. An important basis of this international business is the application of e-commerce technology. International businesses have to modify their incentive structures to suit local values and beliefs. However businesses which are not involved in globalization also have to enhance the efficiency of their operations in order to face increased competitiveness. These strategies driven by globalization lead to strengths, weaknesses, opportunities and threats to be covered in this paper."

Sample of Sources Used:

  • Aaker, D. A. (2004). Strategic market management. New York: McGraw Hill/Irwin.
  • Armstrong, M. (2005). Strategic human resource management. New York: Prentice Hall.
  • Bank, J. (2005). The essence of total quality management. New York: McGraw Hill.
  • Fred, D. (2006). Strategic management: concepts and cases. New York: Prentice Hall.
  • Gosling, J., & Mintzberg, H. (2003). The five minds of a manager. Harvard Business Review, 81, 54-63.

Cite this Research Paper:

APA Format

Globalization Strategies (2010, December 20) Retrieved June 03, 2020, from https://www.academon.com/research-paper/globalization-strategies-146169/

MLA Format

"Globalization Strategies" 20 December 2010. Web. 03 June. 2020. <https://www.academon.com/research-paper/globalization-strategies-146169/>

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