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This paper discusses the perils of globalization as they have applied to DaimlerChrysler's transatlantic merger between Chrysler and Daimler-Benz. The issues of communication, corporate governance, and language are examined.
From the Paper:"DaimlerChrysler is an organization that understands the perils of globalization all too well. In May ... when the German firm Daimler-Benz merged with the U. S. firm Chrysler, their strategy was intended to bring together the key U. S. markets that Chrysler was strong in and the key European markets that Daimler-Benz was strong in. Corporate Governance: This strategy leveraged the advantages of globalization-bringing together societies and markets and achieving a combined competitive advantage impossible from an individual standpoint. Globalization-a human perspective: Globalization gives..."
Cite this Research Paper:
DaimlerChrysler Globalization (2008, December 01) Retrieved April 18, 2021, from https://www.academon.com/research-paper/daimlerchrysler-globalization-122976/
"DaimlerChrysler Globalization" 01 December 2008. Web. 18 April. 2021. <https://www.academon.com/research-paper/daimlerchrysler-globalization-122976/>