Philip Morris Companies, Inc
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From the Paper:"Strategy Analysis: Philip Morris Companies Inc.
This research presents a strategic analysis of Philip Morris Companies, Inc. The findings of this analysis are presented in the context of (1) a history and current status of the company, (2) a SWOT analysis, (3) recommended strategy, (4) a five-year projection of the recommended strategy, and (5) probable competitive and market reaction to the proposed strategy.
History and Current Status
The Philip Morris Companies Inc. is the twelfth largest corporation in the United States. The company was founded in 1847 as a tobacco business (Moskowitz, Katz, and Levering, 1986, p. 784). Tobacco remains an important segment of the firm's business..."
Cite this Essay:
Philip Morris Companies, Inc (2003, February 28) Retrieved November 12, 2019, from https://www.academon.com/essay/philip-morris-companies-inc-21496/
"Philip Morris Companies, Inc" 28 February 2003. Web. 12 November. 2019. <https://www.academon.com/essay/philip-morris-companies-inc-21496/>