Mini Cooper Strategy Essay by The Research Group

Mini Cooper Strategy
Presents a positioning strategy of Mini Cooper.
# 69424 | 920 words | 1 source | APA | 2005 | US
Published on Dec 01, 2005 in Business (Companies) , Business (General)


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Description:

The paper presents a product positioning of the Mini Cooper. This paper includes a positioning strategy and creative brief on the Mini Cooper brand of automobile. It provides a description of the Mini Cooper and how to best classify it for marketing and advertising purposes.

From the Paper:

"Product positioning refers to the way in which a company sets its product apart and how its products are perceived by the target market ..."

Cite this Essay:

APA Format

Mini Cooper Strategy (2005, December 01) Retrieved August 18, 2019, from https://www.academon.com/essay/mini-cooper-strategy-69424/

MLA Format

"Mini Cooper Strategy" 01 December 2005. Web. 18 August. 2019. <https://www.academon.com/essay/mini-cooper-strategy-69424/>

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