Carl's JR Restaurants Essay by The Research Group

Carl's JR Restaurants
A 1993 look at Carl's Jr. case which is discussed in regards to history, analysis of market and future outlook.
# 19818 | 900 words | 4 sources | 1993 | US
Published on Feb 26, 2003 in Business (Companies) , Business (Industries)

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From the Paper:

"Carl's Jr. Restaurants

Carl's Jr. began as a chain of hamburger stores in 1956, growing out of the existing restaurants owned and operated by Carl Karcher. He started his first restaurant in 1941. His first restaurant consisted of a hot-dog stand purchased for $350 and opened additional hot-dog stands before adding hamburgers to the menu. He was operating a full-sized restaurant in the Anaheim in the fifties called Carl's Drive-In Barbecue. In 1956 Karcher opened two smaller restaurants and called them Carl's Jr., which is the reason for the name the chain still carries (Barrier, 1988, pp. 63-64).

The company grew slowly until the 1970s, after which it ..."

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