Advertising for Women's Tennis Shoes
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From the Paper:"The field of advertising has a long history, and it is a field that is indispensable in our modern society because it helps inform the public of the basic goods and services that are available in the marketplace. Advertising can be defined as any form of paid communication with the purpose of motivating a reader or viewer to purchase a product or service, to influence public opinion, to win political support, to sell an idea or a cause, or to act or think and perhaps influence others in the manner desired by the client. The main goal of advertising is to motivate or persuade people to buy a particular product or service, and among the media used to accomplish this are radio, television, newspapers, magazines, direct mail, billboards, posters, catalogs, and brochures. Advertisers and all who work in the agency are in the business of selling (Pattis 1)."
Cite this Essay:
Advertising for Women's Tennis Shoes (2003, February 24) Retrieved November 13, 2019, from https://www.academon.com/essay/advertising-for-women-tennis-shoes-21180/
"Advertising for Women's Tennis Shoes" 24 February 2003. Web. 13 November. 2019. <https://www.academon.com/essay/advertising-for-women-tennis-shoes-21180/>