Presidential Elections and the Media Comparison Essay by cee-cee

Presidential Elections and the Media
A comparison of the United States' and Spain's media coverage of presidential election campaigns.
# 115745 | 1,841 words | 12 sources | MLA | 2009 | US

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The paper posits that in America, as in Spain, presidential election campaigns are fought and won in the media. The paper discusses how in both countries, candidates must appeal to voters on an intimate, personal level and candidates' associations with other figures dramatically shape public perceptions of that candidate. The paper also illustrates how the media emphasizes image over substance, which has the effect of influencing the electorate not to think at all.

Sample of Sources Used:

  • Boehm, Christopher. Hierarchy in the Forest: The Evolution of Egalitarian Behavior. Cambridge, MA: Harvard University Press, 1999.
  • "From the Tour: Titian and the Late Renaissance in Venice." The Collection, National Gallery of Art. Washington, D.C.: National Gallery of Art, 2006. URL:
  • "DNC: McCain Myth Buster: John McCain and John Hagee." News Wire, 3 March 2008.
  • Eric. "Spanish Elections, Not My Country." Essays, Living La Vida Espanola. 9 March 2008.
  • Giner, Juan Antonio. "Old-Fashioned Spanish Presidential Elections Coverage." What's Next: Innovations in Newspapers, 23 February 2008.

Cite this Comparison Essay:

APA Format

Presidential Elections and the Media (2009, August 10) Retrieved November 29, 2022, from

MLA Format

"Presidential Elections and the Media" 10 August 2009. Web. 29 November. 2022. <>