Honda & Saturn Comparison Essay by The Research Group

Honda & Saturn
Describes & compares successful management & manufacturing approaches of auto firms to show how U.S. has learned from Japanese.
# 20673 | 1,575 words | 8 sources | 1993 | US
Published on Feb 27, 2003 in Business (Companies) , Business (Management)

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From the Paper:

"Few industries have influenced management styles in the United States and Japan as much as the automotive industry. When Henry Ford introduced the assembly line at his manufacturing plants, he changed the American worker's way of life. Arthur Deming's suggestions of quality circles in the mid-twentieth century were successfully adopted not by American manufacturers, but by the Japanese; the resulting exports changed the cars that American companies produced. Since World War II, distinct management styles have become apparent in Japanese and American automobile manufacturing, styles based as much on each country's culture as on textbook management techniques. This research examines the management styles of two manufacturers, Honda and Saturn, and considers the changes that Japanese and American management has undergone in recent years."

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