Attitudes Towards Tobacco Comparison Essay by Sala6a

Attitudes Towards Tobacco
This paper compares three tobacco advertisements and their messages.
# 147560 | 1,408 words | 6 sources | APA | 2011 | US
Published on May 12, 2011 in Advertising (Tobacco)

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The paper examines two advertisements that talk about the coolness of smoking, that must have been produced in a time when people were not yet aware of all the health risks involved. The paper then looks at the third advertisement and its message of the risks of smoking. The paper highlights the noticeable differences between these ads and how they demonstrate the change and development of people's attitudes and beliefs towards smoking. Pictures of the ads are included in the paper.

From the Paper:

"For decades, tobacco's ads were taking a massive place in the media since it has been brought up as a profitable business; advertisers were trying to convince people to buy cigarettes. But what they did not mention in the ads is the negative effects of smoking on the smoker's body. Till this day, companies never display all the content that cigarettes are made of like most other products in the market. This way of advertising has changed over time. Throughout the late twentieth century and the beginning of the twenty-first century, a new pattern of cigarettes advertisements occurred in the media, newspapers, and magazines by the anti- smokers trying to warn everyone about the negative effects of smoking and the poisons that cigarettes are made of. Both ads are similar in the use of mothers and babies, but the meaning or the objects of the two ads are completely different from each other. Such as the way of using the background colors, how they are presenting the mothers and the babies, the words that are written to make each ad speaks' for itself."

Sample of Sources Used:

  • Claessen, H. J. M., & Velde, P. (1987). Early state dynamics. Leiden: E. J. Brill.
  • Grinin, L. E., Carneiro, R. L. , Korotayev , A. V., & Spier, F. (2011). Evolution: cosmic, biological, and social. Volgograd: Uchitel Publishing House.
  • Gilman, S. L., & Zhou, X. .(2004). Smoke: a global history of smoking. London: Reaktion Books.
  • Benedict, R. . (1934). Patterns of culture. New York, NY: Houghton Mifflin
  • Geddes, N. and Atkinson, M. (2008). An approach to modeling group behaviors and beliefs in conflict siturations. In Social Computing, Behavioral Modeling, and Prediction. Eds. H. Liu, JJ Salerno, MJ Young; Springer, New York, pp. 46-56

Cite this Comparison Essay:

APA Format

Attitudes Towards Tobacco (2011, May 12) Retrieved February 22, 2024, from

MLA Format

"Attitudes Towards Tobacco" 12 May 2011. Web. 22 February. 2024. <>