The Effects of Media on Society
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The paper explains that the term media includes television, radio, movies, magazines, Internet and other mediums utilized to communicate with the masses, and the effects of media fluctuate between positive and negative. The paper describes how the media affects learning, violence, drug use, nutrition and sexuality within society and also notes that women and children are the primary demographic affected by media. The paper looks at the range of theories regarding the effects of media and concludes that the manner in which media affects society is debatable.
From the Paper:"In order to fully understand the effects of media, the term must be defined. The definition of media may be identified as the primary medium utilized for mass communication. (Dominick) Media includes various mediums. Television may be identified as one of the primary forms of media. Books, magazines, newspapers, radio, video games, and the internet are also forms of media. (Sparks) One of the fastest growing forms of media is social media. This includes websites such as Facebook, Youtube, Wikipedia, and Twitter. (Dominick)
"The media has produced numerous effects regarding the learning ability of society. Television, for instance, has become a form of media that is utilized to teach. The television show, Sesame Street, provides an exemplification of this. Toddlers are taught simple arithmetic, alphabets, and racial harmony through Sesame Street. (Croteau, David, Hoynes, and Milan) Sesame Street is one of the few television shows that produce a positive effect on learning. Most television shows have an adverse effect on learning abilities. Studies show that 2 hours of television produced negative academic performance in school children. (Sparks)"
Sample of Sources Used:
- Croteau, David, William Hoynes, and Stefania Milan. Media/society: Industries, images, and audiences. Sage, 2011.
- Dominick, Joseph R. "The dynamics of mass communication." (1993).
- McQuail, Denis. Mass communication theory: An introduction . Sage Publications, Inc, 1987.
- Sparks, Glenn G. Media Effects Research: A Basic Overview: A Basic Overview. Cengage Learning, 2011.
- Strasburger, Victor C., Amy B. Jordan, and Ed Donnerstein. "Health effects of media on children and adolescents." Pediatrics 125.4 (2010): 756-767.
Cite this Cause and Effect Essay:
The Effects of Media on Society (2013, August 08) Retrieved August 01, 2021, from https://www.academon.com/cause-and-effect-essay/the-effects-of-media-on-society-153647/
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