The Failures of United Airlines Case Study by Nicky

The Failures of United Airlines
An in-depth case study of United Airlines and its future prospects.
# 128900 | 4,830 words | 7 sources | APA | 2010 | US
Published on Aug 16, 2010 in Business (Companies) , Business (Industries) , Aviation, Aeronautics (General)

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The paper outlines the history of United Airlines and provides a financial analysis, industry analysis and a rough analysis of some of its competitors. The paper examines the company's strengths and weaknesses, offers a prognosis with respect to its future prospects and recommends steps that it can take to improve its situation. The paper concludes that United is in poor financial health and does not have the appropriate structure for success in today's airline industry. The paper does assert, however, that the company can succeed if the management makes the right changes quickly.

PEST Analysis

From the Paper:

"United Airlines is one of the world's largest airlines, depending on the measurement. By revenue, it is the third-largest after American Airlines and Air France-KLM. By scheduled passenger miles, it is third behind American Airlines and Southwest. By total passengers transported, it ranks fifth behind American, Delta, Air France-KLM and Southwest. By fleet size, it ranks fifth behind FedEx, American, Delta and Southwest. In total, United has approximately 52,000 employees and a fleet of 433 aircraft. The fleet is set to be reduced through the retirement of United's 737s. This is part of an ongoing restructuring process that will see the Ted operating unit eliminated."

Sample of Sources Used:

  • UAUA financial information from Reuters. Retrieved November 15, 2008 from
  • UAUA corporate information from United Airlines website investor relations. Retrieved November 15, 2008 from
  • Pitofsky, Robert & Nannes, John M. (2001). Annual Report to Congress Fiscal Year 2000. US Department of Justice & Federal Trade Commission. Retrieved November 15, 2008 from
  • No author (AP). (2008). Old story about 2002 bankruptcy hammers UAL shares. International Herald Tribune. Retrieved November 15, 2008 from
  • No author (Reuters). (2006). United Airlines emerges from bankruptcy. Fox News. Retrieved November 15, 2008 from,2933,183478,00.html

Cite this Case Study:

APA Format

The Failures of United Airlines (2010, August 16) Retrieved December 05, 2019, from

MLA Format

"The Failures of United Airlines" 16 August 2010. Web. 05 December. 2019. <>