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This paper researches the reasons why SAB Millers breweries is one of the most recognized and successful in the world. It discusses the company's growth figures and statistics in 2004. The author also examines the company's strategy for growth in the future.
From the Paper:"First of all, as previously pointed out, the company's market share in South Africa creates the necessary premises for a strong revenue base there. In this sense, in terms of the South African operations, SAB Miller should make its facilities as cost efficient as possible. Additionally, given its strong position on the market, SAB should also look towards imposing new trends to the consumers. In this sense, one could consider launching several new brands, specifically adapted to the South African market, created especially for it."
Cite this Case Study:
SAB Miller (2006, October 14) Retrieved February 05, 2023, from https://www.academon.com/case-study/sab-miller-69212/
"SAB Miller" 14 October 2006. Web. 05 February. 2023. <https://www.academon.com/case-study/sab-miller-69212/>