Oil Spills, Global Climate Change and BP Case Study by adreamer

Oil Spills, Global Climate Change and BP
A look at the oil company British Petroleum and the challenges they face due to the oil spills.
# 147828 | 3,310 words | 8 sources | MLA | 2010 | US

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This case study examines the global company British Petroleum. It begins with the background of the company and its strengths and weaknesses. It describes the major problems facing BP today, especially those resulting from recent oil spills. The paper then offers suggestions for dealing with those problems and evaluates the alternatives. It concludes with recommendations for strategic planning.

Executive Summary
Overview: The Environment
SWOT Analysis
Stakeholders' Analysis
Major Problem/ Problem Statement
Significant Aspects of the Problem
Evaluation of Alternatives/Recommendation/ Implementation
Implementation Strategy

From the Paper:

"'BP' (British Petroleum) petrol first went on sale in Britain in the 1920's. Since then, the BP brand has grown to become recognized worldwide. BP produces gasoline, transport fuels, chemicals and alternative sources of energy such as wind, solar and biofuels.

"BP's strength comes from its size and assets. They are a global company with 30 years of solar experience. BP has historically led the way in responsible environmental practices and consistently pledges to reduce emissions. Their "Beyond Petroleum" marketing has led consumers to believe BP is a champion for the environment and has landed BP increased consumers and many endorsements. Also, Arco brand, which was acquired by BP in 2000, has a strong loyalty and customer following. Even with these strengths, BP has many weaknesses. Oil is a limited resource. It is also dangerous, casing safety concerns. BP had their most major spill in the US's Gulf Coast, an oil spill Northern Alaska slope, spills in Prudhoe Bay oil field resulting in criminal charges and had a refinery explosion in Texas which killed 15 people. BP does have opportunities though, with technology, exploration, oil discovery, tax breaks and their new investment in Iraq. BP faces threats from regulatory agencies, competition and the political unrest that threatens BP's pipelines."

Sample of Sources Used:

  • Akhurst, M., J. Morgheim, and R. Lewis. "Greenhouse Gas Emissions Trading in BP." Energy Policy 31.7 (2003): 657-63. Print.
  • BP Company Information. www.BP.com. Web. Feb. - March 2010.
  • Dransfield, Robert, and David Needham. AS Level for OCR- Applied Business. Oxford: Heinemann Educational, 2005. Print.
  • Dykstra, Peter. "History of Environmental Movement: Full of Twists, Turns." CNN.com. 15 Dec. 2008. Web. 21 Feb. 2010.
  • Gold, Russel. "BP Begins Big Push to Revive Iraq's Oil." The Wall Street Journal: Business. 31 March 2010. Web. 31 March. 2010.

Cite this Case Study:

APA Format

Oil Spills, Global Climate Change and BP (2011, July 22) Retrieved December 06, 2021, from https://www.academon.com/case-study/oil-spills-global-climate-change-and-bp-147828/

MLA Format

"Oil Spills, Global Climate Change and BP" 22 July 2011. Web. 06 December. 2021. <https://www.academon.com/case-study/oil-spills-global-climate-change-and-bp-147828/>