Herbalife's E-Commerce Case Study by hicaliber

Herbalife's E-Commerce
This paper explores the website of the Herbalife health products provider.
# 95050 | 3,102 words | 7 sources | MLA | 2007 | US
Published on May 15, 2007 in Business (Companies) , Computer and Technology (Internet)

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The paper looks at Herbalife, an international company selling weight control and health products in a multi-level marketing system. The paper looks at the HerbalifeInternet site and describes the company's main programs; weight management, targeted nutrition and outer nutrition. The paper examines the technology employed by the company, such as multimedia advertising. The paper concludes that not only does Herbalife assist customers in weight, skin or heart related problems, it also offers them a business opportunity by encouraging them to become Herbalife independent distributors.

Executive Summary
Description of the Web Page
Restrictions to Access
Hosting of the Web Page
Advertisements on the Page
External Promotion of the Site
The Technology Employed by the Company
Security and Privacy Policy Statements

Sample of Sources Used:

  • The Official Website of Herbalife 2006http://www.herbalife.com/hl/templates/templatepreportal/herbalife/index.jsp, last accessed on August 10, 2006
  • Wikipedia, The Free Encyclopedia, Herbalife, August 8, 2006http://en.wikipedia.org/wiki/Herbalife, last accessed on August 10, 2006
  • Ehealth Forum, Herbalife Diet, September 11, 2005http://ehealthforum.com/health/topic42024.html, last accessed on August 10, 2006
  • The Global Fitness Community, Herbalife, February 9, 2000http://www.fitness.com/health_weight_loss/v949453770.php, last accessed on August 10, 2006
  • Herbal Vitality, Herbalife Business Opportunity, http://www.herbalvitality.info/aw/businessopportunity.htm, last accessed on August 10, 2006

Cite this Case Study:

APA Format

Herbalife's E-Commerce (2007, May 15) Retrieved December 06, 2019, from https://www.academon.com/case-study/herbalife-e-commerce-95050/

MLA Format

"Herbalife's E-Commerce" 15 May 2007. Web. 06 December. 2019. <https://www.academon.com/case-study/herbalife-e-commerce-95050/>