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This paper presents the results of a marketing audit of the company, Active Elderly Communities. The paper begins with a brief profile of the company and its facilities and services. The paper then summarizes and reviews the data, which were collected through telephone interviews. The paper concludes with a discussion of the demographic impact on the results.
From the Paper:"Active Elderly Communities is a privately-held corporation that develops, maintains and operates independent living residential facilities for active elderly persons. The company has been..."
Cite this Case Study:
Active Elderly Communities (2003, December 01) Retrieved May 24, 2022, from https://www.academon.com/case-study/active-elderly-communities-70015/
"Active Elderly Communities" 01 December 2003. Web. 24 May. 2022. <https://www.academon.com/case-study/active-elderly-communities-70015/>