A Case Study in International Business Case Study by Nicky

A Case Study in International Business
This case study is a hypothetical situation where a CEO is faced with a buyout of a 25 year-old company.
# 148111 | 2,098 words | 7 sources | MLA | 2011 | US
Published on Aug 31, 2011 in Business (International) , Business (Business Plans)

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The paper begins with the creation of a situation involving a cast of business characters. These characters are used to create a case study. By looking at a business from the inside-out, the writer breaks it down to see what the company's options are in the long term, from inheritance issues, to economic changes in the local and global arena.

The Current Situation
Recommendation & Implementation

From the Paper:

"Already, ESC does work with customers in both England and Germany. However, such work is more difficult than work in the Netherlands. There are several reasons for this. One is that the work involves significant amounts of communication, not only for technical purposes but because ESC has always relied on building strong working relationships with its customers. This has been the company's lifeblood, with customer loyalty carrying it through economic downturns. Past international expansion efforts have illustrated the difficulties in maintaining the level of service and communication typical of an ESC installation. In recent years, communication has been facilitated with Jan's children, who have the linguistic skills necessary. With the children currently not involved in the business, this puts additional strain on Jan and his resources to maintain the high communication standards. While doing business with Haan would not be a problem because of Jan's close relationship with Haan, the fact that this decision is likely to set the course for the company's future means that such considerations must be taken."

Sample of Sources Used:

  • Torres, Nicole L. (2006). Increase Business with International Customers. Entrepreneur Magazine. Retrieved April 19, 2009 from http://www.entrepreneur.com/growyourbusiness/internationalexpansion/article167846.html
  • No author. (2001). Global Business Strategy. HSC. Retrieved April 19, 2009 from http://zuggs.net/hsc/Bus/Topic%205_Unit2.pdf
  • Kelly, Kevin. (1998). The Family Business: Surviving Succession. Business Week. Retrieved April 19, 2009 from http://www.businessweek.com/smallbiz/news/columns/98-25/e3583065.htm
  • Quadir, Hameed. (2008). 10 Myths about Entering International Markets EZine. Retrieved April 19, 2009 from http://ezinearticles.com/?10-Myths-About-Entering-International-Markets&id=1043381
  • Tobin, Michael. (2006). Debunking Five Myths to Global Expansion. All Business. Retrieved April 19, 2009 from http://www.allbusiness.com/government/loans-small-business-association-sba/3471953-1.html

Cite this Case Study:

APA Format

A Case Study in International Business (2011, August 31) Retrieved May 21, 2022, from https://www.academon.com/case-study/a-case-study-in-international-business-148111/

MLA Format

"A Case Study in International Business" 31 August 2011. Web. 21 May. 2022. <https://www.academon.com/case-study/a-case-study-in-international-business-148111/>