"Ross Dress for Less" Management Business Plan by Calwriter

"Ross Dress for Less" Management
Analysis of the management course set out for the clothing department store company, "Ross Dress for Less".
# 54996 | 2,502 words | 10 sources | MLA | 2004 | US
Published on Jan 16, 2005 in Business (Companies) , Business (Management) , Business (Business Plans)


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Description:

This paper illustrates how three objectives of customer relationship management have been put into effective action through the management philosophy of Ross Stores, Inc. The acquisition of new customers, retention of the right existing customers, and growth in the relationships with existing customers are the three objectives examined in the paper.

Introduction
Review and Analysis
Management Formula
Customer Relationship Marketing
Competition
Merchandising
Pricing
Use of Technology

Cite this Business Plan:

APA Format

"Ross Dress for Less" Management (2005, January 16) Retrieved June 02, 2020, from https://www.academon.com/business-plan/ross-dress-for-less-management-54996/

MLA Format

""Ross Dress for Less" Management" 16 January 2005. Web. 02 June. 2020. <https://www.academon.com/business-plan/ross-dress-for-less-management-54996/>

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