LightHouse Restaurant Business Plan by cee-cee

LightHouse Restaurant
Presents a business plan for LightHouse, a full-service health-conscious restaurant located in Las Vegas, Nevada.
# 115170 | 1,660 words | 12 sources | APA | 2009 | US
Published on Jul 10, 2009 in Business (Small) , Business (Marketing) , Business (Business Plans)

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This paper explains that Lighthouse, a full-service restaurant located in Las Vegas, Nevada, will feature low-calorie, low-sodium and healthy selection of moderately priced food as influenced primarily by the Mediterranean cuisine. None of the thousands of restaurants already in Las Vegas, the author stresses, offer a menu dedicated solely to healthy dining choices. A competitive analysis, keys to success and target market segment are included in this business plan, which offers an opportunity for financial institutions to review LightHouse's vision and strategic focus.

Table of Contents:
Executive Summary
Keys to Success
Product Differentiation
Product Quality
Company Summary
Company Ownership
Company Location and Facility
Product Description
Competitive Comparison
Market Analysis Summary
Target Market Segment Strategy
Main Competitors
Il Mulino New York
The Range Steak House
Management Summary

Sample of Sources Used:

  • Barone, Terry. Area Growth. (7 Jul 2007). Online. Available from [accessed 27 Mar 2008].
  • Carollo, Caterina; Lo Presti, Rosalia & Caimi, Gregorino. "Wine, Diet and Arterial Hypertension." Angiology 58, no. 1 (Feb/Mar 2007): 92-96. Database online: Available from Academic Search Premier, ISSN: 0003-3197.
  • "Foodservice in the United States." (July 2007): 1-32. Database online: Available from Marketline.
  • In Pictures: America's Most Obese Cities. (2007). Online. Available from [accessed 27 Mar 2008].
  • Las Vegas Restaurants: Moderate Costs. (2008). Online. Available from [accessed 27 Mar 2008].

Cite this Business Plan:

APA Format

LightHouse Restaurant (2009, July 10) Retrieved September 24, 2023, from

MLA Format

"LightHouse Restaurant" 10 July 2009. Web. 24 September. 2023. <>