Countrywide Home Loans' Customer Service
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This paper is about Countrywide's ability to deliver customer value in the form of excellent customer service. The paper begins with a look at the division of Loan Administration Servicing, the arm of the company that handles customer service and, more specifically, the Department of Communications Compliance. The paper then explores many facets of how Countrywide delivers customer value not only is its services, but also in its policies, procedures, and actions, as these items are what make service possible. The paper also examines the organization's mission, goals, and objectives. In doing this, the paper looks at marketplace and strategy, operating practices, marketing approach, brand identity, informational infrastructure and technology, quality assurance procedures, customer relationship management, Countrywide's Global presence, and customer care programs. Finally, throughout the paper, strategy is discussed as it pertains to loan servicing and Countrywide's joint ventures.
Cite this Business Plan:
Countrywide Home Loans' Customer Service (2005, May 19) Retrieved February 26, 2020, from https://www.academon.com/business-plan/countrywide-home-loans-customer-service-58733/
"Countrywide Home Loans' Customer Service" 19 May 2005. Web. 26 February. 2020. <https://www.academon.com/business-plan/countrywide-home-loans-customer-service-58733/>