Symantec Corporation Analytical Essay by Jay Writtings LLC

Symantec Corporation
Investigates the growth strategy of Symantec Corporation.
# 119602 | 2,450 words | 5 sources | MLA | 2010 | US
Published on May 11, 2010 in Business (Companies) , Business (Information Mgmt. and Systems) , Business (Management) , Business (Marketing)


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Description:

This paper explains that Symantec Corporation focuses on helping their consumers protect their infrastructures, information and interactions. The company's grow strategy, which is through product development and acquisitions, such as Vontu, is described and praised by the author. The paper commends Symantec's marketing tool of issuing Internet security reports to stimulate sales.

Table of Contents:
Symantec's Opportunities
Symantec's Product Integration
Acquisitions Movement: Vontu
Internet Security Reports
Conclusion

From the Paper:

"Recognition or creation of a risk to their consumer is a great way for Symantec to move forth into new product areas. However, their move into so many additional solutions and products at times causes a loss of focus and centrality in their software in general. They support and have so many different programs that they do not integrate and flow seamlessly with one another. This is a problem which presents them with yet another problem-based opportunity."

Sample of Sources Used:

  • Desai, Chirantan. "" Network World, 10/29/2007. 24.2, p30.
  • "" MarketWatch: Global Round-up, Nov2007. 6.11, p185.
  • Garretson, Cara. "" Network World, 10/22/2007. 24.41, p24.
  • Messmer, Ellen. "" Network World, 10/8/2007. 24.39, p12.
  • "" NZ Business, Oct2007. 21.9, p60.

Cite this Analytical Essay:

APA Format

Symantec Corporation (2010, May 11) Retrieved August 17, 2019, from https://www.academon.com/analytical-essay/symantec-corporation-119602/

MLA Format

"Symantec Corporation" 11 May 2010. Web. 17 August. 2019. <https://www.academon.com/analytical-essay/symantec-corporation-119602/>

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