Social Responsibility of McDonald's Analytical Essay by scribbler

Social Responsibility of McDonald's
A discussion on the social responsibility of the McDonald's corporation.
# 152154 | 1,072 words | 3 sources | APA | 2012 | US
Published on Jan 07, 2013 in Business (Companies)


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Description:

The paper discusses the criticism many have of McDonald's that include the marketing of unhealthy foods and unhealthy portion sizes, aggressive marketing to children and generation of excessive foods and packaging waste. The paper considers the moral and social responsibility of McDonald's to address these issues and argues that for the most part, McDonald's has worked to live up to its responsibilities. The paper does note the profit motive behind McDonald's improvements, but asserts that within the constraints of the implicit agency agreement between management and the shareholders, this is the most that can be expected of McDonald's.

From the Paper:

"The fast food industry has come under fire from many different groups for its business practices. Among the many issues are the firm's marketing of unhealthy foods and unhealthy portion sizes, aggressive marketing to children, generation of excessive foods and packaging waste, and contributing to the overall poor health of the nation. As the largest and most visible of fast food companies, McDonald's has born the brunt of much of this criticism. Yet, McDonald's have often been among the leaders at responding to such criticisms, reducing packaging and introducing healthier menu options. The question arises, though, of what responsibility the company actually has to the public.
"McDonald's defines the social responsibility of its employees in three contexts - community focus, responsible purchasing and protecting the environment. McDonalds trumpets a total life cycle approach to waste, which has given rise to an increase in recycled materials in its packaging. On a broader scale, McDonald's has programs in place for its corporate responsibility for a number of topics, including animal welfare, corporate giving, employment practices, and supplier relations."

Sample of Sources Used:

  • McDonalds.com website, various pages (2010). Retrieved April 5, 2010 from http://www.mcdonalds.com/usa/work/socialresp.html
  • McDonald's Worldwide Corporate Responsibility Report 2009. Retrieved April 5, 2010 from http://www.aboutmcdonalds.com/mcd/csr/report/nutrition_and_well-being/promotions.html
  • Friedman, M. (1970). The social responsibility of business is to increase its profits. New York Times Magazine. Retrieved April 5, 2010 from http://brunnen.shh.fi/portals/studymaterial/2009-2010/helsingfors/foretagandeochforetagsledning/1819/material/handouts/FriedmanThe_Social_Responsibility.pdf

Cite this Analytical Essay:

APA Format

Social Responsibility of McDonald's (2013, January 07) Retrieved December 05, 2022, from https://www.academon.com/analytical-essay/social-responsibility-of-mcdonald-s-152154/

MLA Format

"Social Responsibility of McDonald's" 07 January 2013. Web. 05 December. 2022. <https://www.academon.com/analytical-essay/social-responsibility-of-mcdonald-s-152154/>

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