Quality Management at Two Airlines Analytical Essay by scribbler

Quality Management at Two Airlines
An analysis of the impact of quality management on the domestic and international positions of Delta Airlines and Frontier Airlines.
# 152843 | 831 words | 3 sources | MLA | 2013 | US
Published on Apr 30, 2013 in Business (Companies) , Business (Industries) , Aviation, Aeronautics (General)


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Description:

This paper examines and compares the online booking and check in procedure at Delta Airlines and Frontier Airlines and shows how both help customers save time at the airport. The paper explains the competitive advantage behind online booking and check in and discusses the impact of quality management on the domestic and international positions of the two companies. The paper finds that while quality management is imperative, it is not the sole determinant of a strong competitive position in either of the domestic or international markets.

Outline:
Online Booking and check in at Delta Airlines and Frontier Airlines
The Competitive Advantage Behind Online Booking and Check In
Impact of Quality Management on the Domestic and International Positions of the Two Companies

From the Paper:

"Delta Airlines and Frontier Airlines operate in the same industry, but they rarely intersect in terms of competition. While Delta Airlines is an international player and a global leader, Frontier Airlines has generically consolidated its position within the domestic market. Also, while Delta Airlines attracts its customers through efficient services and strong marketing campaigns, Frontier Airlines operates on a rather niche market and attracts its customers through specific products. This virtually means that the companies seldom pose direct competition for each other.
"The differences between the two airlines operators are given by elements such as differentiated access to resources - including capitals, technologies or labor force -, differentiated size, market share and so on. Nevertheless, in spite of the differences, the two companies do share some similarities. One of them is given by the process through which customers can book flights online and complete their check ins also online.
"In order to complete this process, users go online to the websites of the two companies. The Delta Airline website appears more professional and easier to use than that of Frontier Airlines. From the button bars, they select the "Book a Trip" menu on the Delta website, or the "Find a Flight" menu on the Frontier website. They introduce the name of the location from where they wish to fly as well as the name of the destination."

Sample of Sources Used:

  • Quality management, Business Dictionary, http://www.businessdictionary.com/definition/quality-management.html last accessed on October 1, 2010
  • Delta Airlines Website, http://www.delta.com/ last accessed on October 1, 2010
  • Frontier Airlines Website, https://www.frontierairlines.com last accessed on October 1, 2010

Cite this Analytical Essay:

APA Format

Quality Management at Two Airlines (2013, April 30) Retrieved September 29, 2022, from https://www.academon.com/analytical-essay/quality-management-at-two-airlines-152843/

MLA Format

"Quality Management at Two Airlines" 30 April 2013. Web. 29 September. 2022. <https://www.academon.com/analytical-essay/quality-management-at-two-airlines-152843/>

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