Organic Markets Analysis
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This paper examines the Trappist monks' fruitcakes as a viable marketing opportunity for the health food and organic food markets.
From the Paper:"The Trappist monks' fruitcake business opportunity could fit a number of product categories. Fruitcake is traditionally regarded as a holiday gift item and there is already a demonstrable market for that category based on Georgia-based taste tests. However, limiting the product to the holiday market leaves out selling opportunities for the rest of the year. The fruitcake might be marketed to local restaurants as a dessert item, but fruitcake does not usually fare well as such, particularly since the average fruitcake that people are familiar with..."
Cite this Analytical Essay:
Organic Markets Analysis (2008, December 01) Retrieved August 18, 2019, from https://www.academon.com/analytical-essay/organic-markets-analysis-125840/
"Organic Markets Analysis" 01 December 2008. Web. 18 August. 2019. <https://www.academon.com/analytical-essay/organic-markets-analysis-125840/>