Motorola in Ethiopia
$19.95 Buy and instantly download this paper now
In this article, the writer examines selling Motorola cellular telephones in Ethiopia, and the strategy Motorola must implement for marketing the company's cellular phone products in a developing nation (product, pricing, distribution mix). The writer looks at the targeting campaign.
From the Paper:"Most developing nations never develop infrastructure at the required level to extend land-line telephone communications services to the bulk of their populations. Developing a land-line infrastructure of adequate scale is far too costly for most developing countries."
Cite this Analytical Essay:
Motorola in Ethiopia (2008, December 01) Retrieved September 18, 2020, from https://www.academon.com/analytical-essay/motorola-in-ethiopia-123338/
"Motorola in Ethiopia" 01 December 2008. Web. 18 September. 2020. <https://www.academon.com/analytical-essay/motorola-in-ethiopia-123338/>