Mobile Phone Industry in Africa Analytical Essay by Nicky

Mobile Phone Industry in Africa
An examination of the mobile phone industry in Africa.
# 146404 | 2,103 words | 9 sources | APA | 2010 | US
Published on Dec 26, 2010 in Business (Industries) , Business (International) , Communication (Interpersonal)

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The paper provides a PEST analysis of Africa and then uses Porter's five forces model to present a structural analysis of the mobile phone industry in Africa. The paper also discusses the barriers for both MNCs and local companies to enter this market. The paper includes a color map, illustrating mobile telephone penetration rates in Africa, as an appendix to the paper, and various figures and tables.

Africa's Attractiveness to MNCs From Mobile Phone Industry
Structural Analysis of Mobile Phone Industry
Barriers to Entry

From the Paper:

"The African Union (AU) is a federation including all African states, except Morocco. The union, formed by an Act of Union aims to transform the African Economic Community from the federated commonwealth that is today, into a state. AU is led by a president elected by the Pan African Parliament and this individual together with the AU government run the day to day affairs of this entity.
"The last decade witnessed increased networking among African states and organizations. Thus, for instance in the latest conflict, the civil war in Congo, neighboring African countries became more and more involved as opposed to earlier periods in which non-African, richer countries were those getting more involved in these kind of activities. Human rights abuses still occur in some African countries for political reasons, particularly in Congo, Sierra Leone, Liberia, Sudan, Cote d'Ivoire and Zimbabwe."

Sample of Sources Used:

  • African Cellular Statistics, accessed March 2009. Statistics of Mobile Usage in Africa.
  • Brandt21 - Commission for Afica. 2004. Africa Factsheet. Centre for Global Negotiations.
  • ClickAfrique, accessed March 2009. The Fastest Growing Mobile Phone Companies,
  • ITU World Telecommunication/ICT Indicators. 2007.
  • McKemey, K.; Scott, N.; Souter, D.; Afullo, T.; Kibombo, R. and Sakyi-Dawson, O. 2003. Innovative Demand Models for Telecommunications Services. DFID.

Cite this Analytical Essay:

APA Format

Mobile Phone Industry in Africa (2010, December 26) Retrieved September 30, 2023, from

MLA Format

"Mobile Phone Industry in Africa" 26 December 2010. Web. 30 September. 2023. <>