McDonald's and Sociological Theory Analytical Essay by cee-cee

McDonald's and Sociological Theory
Examines the fast food empire McDonald's using sociological theory.
# 107389 | 3,190 words | 8 sources | MLA | 2008 | US
Published on Sep 02, 2008 in Business (Companies) , Sociology (Theory)

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This paper explains that one of the most fascinating aspects of the corporate expansion of organizations is the application of the concept of homogenization as a business model, which was pioneered by McDonald's. The author points out that some critics believe that this model has had a negative effect on society. The paper compares the ideas of Max Weber, social control theory, free market economy, Karl Marx' conflict theory and Emile Durkheim's social classes. The paper concludes that McDonald's is far more than the largest multinational corporate organization in the world; it is a philosophy and a form of social control.

Sample of Sources Used:

  • Amaladoss, Michael. "Global Homogenization: Can Local Cultures Survive?" 2006. Available:
  • Berger, Peter L. Invitation to Sociology. New York: Anchor Books, 1963.
  • Diamond, Jared. Guns, Germs, and Steel. New York: W.W. Norton and Company, 1999.
  • Durkheim, Emile. The Division of Labor. New York: Free Press, 1964.
  • Kamenka, Eugene. The Portable Karl Marx. New York: Penguin Books, 1983.

Cite this Analytical Essay:

APA Format

McDonald's and Sociological Theory (2008, September 02) Retrieved December 12, 2019, from

MLA Format

"McDonald's and Sociological Theory" 02 September 2008. Web. 12 December. 2019. <>