Kuwait Hotels Strategy
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A comprehensive strategy for Kuwait Hotels Company to transition to a more seamless customer experience and stronger company branding through a redesign of the organization into a boundary-less organization and a revamp of the web site. A SWOT, TOWS, IFAS, EFAS, and SFAS are included.
From the Paper:"A SWOT analysis of KHC indicates a number of strengths including its associated catering and cruise companies its customer-centric amenities at hotels such as Safir International Hotel Kuwait and the Safir Palace Riggae and its local color at hotels such as Falaika Heritage Village. The associated catering and cruise companies are integrated with the hotel business to ensure greater control over these peripheral but vital services and a single face to the customer that enhances the company's branding."
Cite this Analytical Essay:
Kuwait Hotels Strategy (2008, December 01) Retrieved May 25, 2020, from https://www.academon.com/analytical-essay/kuwait-hotels-strategy-123679/
"Kuwait Hotels Strategy" 01 December 2008. Web. 25 May. 2020. <https://www.academon.com/analytical-essay/kuwait-hotels-strategy-123679/>