Five Forces Theory and Strategic Planning Analytical Essay by The Research Group

Five Forces Theory and Strategic Planning
Analyzes the validity of Michael Porter's theory as applied to corporate management. Includes an example (Netscape) and lists the five forces (suppliers, buyers, new entrants, substitution and competitive rivalry). Includes charts.
# 14428 | 2,925 words | 7 sources | 1999 | US
Published on Jul 17, 2003 in Business (Companies) , Business (Management)


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Description:

The Validity of using Michael Porter's Five Forces Analyze in Modern Corporate Strategic Planning

The Aim of the Analysis
In 1980, a Harvard economist, Michael Porter published a book called Competitive Advantage in which he analyzed the different ways in which companies can win long-term competitive advantage. The primary thrust of the book (at least the part which has been quoted for so long that it has become a management mantra) is Porter's "Five Forces Theory." In this Five Forces model, Porter assumed that companies, when planning strategic survival, must do so within the framework of five forces: the force of suppliers, the force of buyers, the force of potential ..."

From the Paper:

"The Validity of using Michael Porter's Five Forces Analyze in Modern Corporate Strategic Planning

The Aim of the Analysis
In 1980, a Harvard economist, Michael Porter published a book called Competitive Advantage in which he analyzed the different ways in which companies can win long-term competitive advantage. The primary thrust of the book (at least the part which has been quoted for so long that it has become a management mantra) is Porter's "Five Forces Theory." In this Five Forces model, Porter assumed that companies, when planning strategic survival, must do so within the framework of five forces: the force of suppliers, the force of buyers, the force of potential ..."

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