Expanding Business to Italy and Turkey Analytical Essay by Nicky

A look at a company's options of expanding their business to Italy and Turkey.
# 151429 | 1,049 words | 2 sources | APA | 2012 | US
Published on Jun 11, 2012 in Business (International) , Business (Marketing)

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This paper discusses a fictitious consulting company's potential entry into the Italian and Turkish markets. According to the paper, these markets differ since Italy is an established market and Turkey is a developing market. First, the paper gives an overview of Italy's economy, further expounding on the business culture and the political environment in this nation. Then, it explores Turkey's developing economy and how it is moving toward a capitalist system. It also considers the role of the government in the Turkish economy. According to the paper, it is beneficial for the consulting firm to enter into the Turkish market while it is still in a growth stage. The paper concludes by recommending that the firm purchases a local consulting firm.

From the Paper:

"The political environment is moderately difficult. Turkey is moving towards membership in the European Union, which is bringing the political and legal environments more in line with European nations. The currency has become stable and despite being a Muslim country, Turkey continues to emphasize Ataturk's desire for secularity. The government is trying to create an environment that is favorable for investing and the rapid pace of economic growth indicates that this is a success. However, there remains considerable political risk. Relations with many of Turkey's neighbors have been difficult in the past and relations with Greece in particular could sour a move by the country into the EU. If EU membership is taken off the table - which could happen if the country fails to resolve the Cyprus issue, the Kurdish issue and the Armenian issue - the political scene could become highly unstable.
"Turkey has strong financial resources. There has been a strong influx of capital into the country. Despite strict government control of the banking sector, the government's desire to modernize its banking and investment climate means that capital is available. Talent is less available. While many Turks speak English, it is difficult to find top Turkish talent."

Sample of Sources Used:

  • CIA World Factbook: Italy. (2009). Retrieved November 4, 2009 from https://www.cia.gov/library/publications/the-world-factbook/geos/it.html
  • CIA World Factbook: Turkey. (2009). Retrieved November 4, 2009 from https://www.cia.gov/library/publications/the-world-factbook/geos/tu.html

Cite this Analytical Essay:

APA Format

Expanding Business to Italy and Turkey (2012, June 11) Retrieved June 06, 2023, from https://www.academon.com/analytical-essay/expanding-business-to-italy-and-turkey-151429/

MLA Format

"Expanding Business to Italy and Turkey" 11 June 2012. Web. 06 June. 2023. <https://www.academon.com/analytical-essay/expanding-business-to-italy-and-turkey-151429/>