Evaluation of Web Site: Nike
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The paper considers how Nike's web site strengthens its relationship with stakeholders, details how elements of the Web site reflect its target market, evaluates if/how the company invites comments from visitors and the effect on positive relationships with customers.
From the Paper:"Having a Web site is no longer optional for companies, it is a requirement. Web sites may be the only contact visitors have with a company, this is true of many investors and some consumers. Web sites must therefore address the needs and interests of a variety of different visitors, from those looking to purchase items, to those interested in investing, to others looking for jobs. The Web site has the traditional features associated with corporate..."
Cite this Analytical Essay:
Evaluation of Web Site: Nike (2008, December 01) Retrieved September 22, 2020, from https://www.academon.com/analytical-essay/evaluation-of-web-site-nike-127847/
"Evaluation of Web Site: Nike" 01 December 2008. Web. 22 September. 2020. <https://www.academon.com/analytical-essay/evaluation-of-web-site-nike-127847/>