Abstract
This paper considers the role of British Airways in the travel and tourism industry, including an overview of the company, service that BA offers, its target market, main competitors and rivals, management structure and management challenges, integration (vertical and horizontal), and their success in the marketplace.

From the Paper
"The airline industry is one of the most heavily regulated industries in the world with some governments actively subsidizing their nation's aircarriers and other governments allowing great flexibility and competition. This is a capital-intensive industry with individual assets-aircraft-costing hundreds of millions of euro and only two main suppliers, Airbus and Boeing, for the most popular jets. Decisions in this industry regarding future expansion are made years before the aircraft are delivered and much can change during the interim. In addition..."

Tags:British Airways, airline industry, globalization, tourism

Abstract
The following essay looks at the methodology, literature and analysis of the trends within the tourism industry and how the digital age and Internet marketing has changed this industry dramatically.

Table of contents

Introduction
Trends within the Tourism Industry
Methodology
Results and Analysis
Future challenges for the Tourism and Travel industry in the Digital Age

From the Paper
The growth of the WWW on the Internet has created many opportunities as well as challenges for commercial businesses and industries. One of the challenges for a small- or medium-sized business is how to be found by the potential customer. This is underlined in a recent article about international marketing in Sloan Management Review (Quelch and Klein, 1996). The authors state that "the potential for 'information overload' is enormous" (p. 66). Even though the lack of rules on the net is critical to electronic commerce (Spar and Bussgang, 1996), this is not so critical for Internet as an information source.

Tags:strategic, studies, IBM's, Advanced, Business, Institute, economical, solution, plagued, business, heterogeneous, IT, systems, organizations

Abstract
This paper explains that the travel and tourism industry, one of the largest global industries, has experienced continuing growth in spite of terrorism which has hammered the aviation industry but not the travel and tourism industry. The author points out that that the factors associated with the emergence and promotion of travel and tourism are based on increased productivity, the psychological mobility typically associated with broadened horizons, and improvements in transportation and communications facilities. The paper stresses that the gap theories, such as dissonance and importance-performance that seek to explain how tourists first experience certain expectations concerning their travels and then relate these expectations to the reality of their experiences, may provide researchers with the most valuable insights into how and why people will seek out a destination in the first place and why they will either return there or not.

Table of Contents
Introduction
Review and Analysis
Background and Overview
Expectancy Disconfirmation Paradigm (EDP)
Comparison Theory
Value-Precept Theory
Importance-Performance
Equity Theory
The Dissonance Theory
Contrast Theory
Conclusion

From the Paper
"The reasons people travel are as limitless as the number of people involved, but there is a sufficient amount of commonality in their behaviors and rationale to develop some generalities concerning recreation behaviors. The explosive growth of tourism after World War II has clearly been dramatic; this growth has been largely the result of higher discretionary incomes, smaller family size, changing demographics, lower transportation costs, improved public health standards, infrastructure development, and until recently, more hospitable environments for tourists in many destinations, especially long-distance travel and tourism. There is also a clear "build it and they will come" quality to travel and tourism; before the advent of modern transportation systems, only the truly hearty and fearless might seek to explore new horizons in foreign countries. Today, though, things are much different, of course, and virtually any destination in the world in only a few hours away by air."

Tags:growth, transportation, gap, importance, dissonance

Abstract
This essay will discuss the impact of the tourism industry upon the economy and social system of one country of the region, Tunisia. It will be argued that the possibilities and the problems of this nation's industry mirror, in many respects, that of the region as a whole. However, Tunisia's exceptionally well-regulated tourism industry can also serve as an example to other nations of the regions of how to successfully develop and manage a sensitive industry in a region marked by social and political turmoil.

Abstract
This paper discusses the decision of starting a new business in the tourism industry in Mexico. The paper discusses how a person who decides to go into business in Mexico must consider several factors, including political and economic situations, cultural factors, and the right negotiating strategies, differences between the United States and Mexico, and the type of strategic alliance to use. The paper relates that once these factors are considered, the statistics show that a business in Mexico is a wise business decision as tourism continues to increase in the country of Mexico.

From the Paper
"Making the decision to start a new business in the tourism industry in Mexico. Chosen country is Mexico."

Tags:culture, economic, political

Abstract
The report focuses on three items and their impact on the tourism industry. First, how database and loyalty marketing has helped relationship marketing. Second, how Internet and email has affected how customers search for information and purchase. Third, best practices and trends used by companies to gain a competitive advantage in their industry.

From the Paper
"Information systems are helping businesses better target their marketing efforts by storing information from customers received from surveys, invoice information, forms and contest giveaways. This allows Managers to execute complex communications programs that reinforce their name and build brand loyalty. Business owners know that to stay in business, some customers have to become repeat and loyal customers. According to an article in Ecom World (Shelton, 1999), customer loyalty is critical for three reasons:
1. Loyal, repeat customers cost less in marketing, support and advertising
2. Positive word-of-mouth from loyal customers brings new customers
3. Customers that have a poor experience will tell others."

Tags:computer, hotel, information, loyalty, management, systems

Abstract
This paper provides a a step by step account of how Carnival Cruise Lines has earned the dominant position they have today in the tourism industry through strategic alliances, marketing and how they have used technology to leverage their competitive advantage. It focuses on their efforts in four areas: being family orientated; being environmentally friendly; convenience and customer service; and their affiliations and strategic initiatives and shows how through these efforts customers stay loyal and come back in the future on one of their other cruises.

From the Paper
"Carnival Cruise management have a strong ability to recognize social trends such as the need for short 3-5 day vacations (mini-vacations) and have invested in travel and tourism related companies to help them offer the best vacation in that short time period. For example, Carnival purchased Cunard Line Limted And Airtows PLC to help compliment their cruises with land activities. This is given Carnival the ability to fully control and create packages for three different adventure categories that are truly unique to Carnival such as Dog Sledding in Alaska. Management has also been able to align itself with companies such as Universal Studio's."

Tags:business, carnival, competitive, management, marketing, organization, strategic

Abstract
This paper defines relationship marketing (RM) as a way of doing business transactions with a customer focus to gain a competitive advantage through differentiation in a crowded market place. The author evaluates RM by using PO Cruises, Malaysia Airlines and the role of Frequent Flyer Programs within airlines as examples. The paper concludes that the success of RM within the tourism industry is an effective strategy and should be part of a firm's long-range planning.

From the Paper
"RM is an efficient, effective and cheaper way to generate repeat business. Despite the fact that "the cost of gaining a new customer is falling through the use of the internet, global players and large market shares" (Middleton 2002: 167) some organizations within the tourism industry still fail to recognize it's potential. Club 18-30 can be put into this category when their Resort Representative selling techniques are assessed. The welcome meeting on any Club 18-30 holiday takes place in a contained area and Reps somewhat pressure holiday makers into purchasing the "trips" on offer (at a mere 150 for 2 weeks) by suggesting that they will not have any fun without them. Many young tourists buy into this, which in turn influences others. With a pressurized environment, pushy selling techniques and a sense of consumer obligation, the company makes a substantial profit and the reps a small commission. This experience overall makes the consumer feel like a transaction rather than a valued customer."

Tags:airlines, flyer, research, cruises, customers

Abstract
This paper defines operations management as the design, operation, and improvement of the systems that create and deliver the firm's primary products and services; the tourism or hospitality industry utilizes operations management techniques to increase efficiency. The author points out that operations management has become important in the hospitality industry because organizations in this sector are largely dependent on per-unit cost incurred and the resultant profit margins. The paper states that operations strategies may include reengineering processes, integration of better equipments, installation of electronic means of operations, enterprise resource plans, or simply revising the organizational operations strategy, such as supply chain management.

From the Paper
"A survey of the work environment at the different hotels indicate that operations constitute of management of occupancy; assessment of profitability based on current client traffic as well as from future traffic; it is about the management of the inventory through controlled monitoring; but most importantly it is about the management of the staffs who make the whole service process possible. Thus operations management in the hospitality industry put more emphasis on the relationship of the staff with the management and the clients. The correlation between is high as they are the variable that ultimately lead them to the achievement of organizational objectives."

Tags:marriot, allocation, margins, unit-cost, resources

Abstract
The writer explores the industry, looking at both its positive and negative aspects and then makes conclusions about whether the legalization of sex tourism is a good or bad idea.

From the Paper
"The sex tourism industry is a multi billion-dollar venture that takes paid customers around the world and sets them up with sex companions. The sex industry has been around for several decades and it is a booming business. The tourists who pay for the packages get transportation, a companion when they arrive at the destination and a vacation in another nation. The industry itself has a shady reputation and in many nations, especially the nations that receive the tourists and provide the companions there are movements to shut the industry down. "

Tags:advantages, disadvantages, positive, negative, legalization