Abstract This paper discusses culture, environment, and marketing strategy for Ford Motor Company cars in Poland. It examines Polish history and recent events in Poland, and presents a cultural and economic profile upon which to base a marketing strategy. The paper considers Poland a viable market for Ford.
From the Paper "This report focuses on Poland a country which has experienced significant economic reforms and privatization in the wake of political changes taking place after Poland has enjoyed rapid growth in ..."
Abstract This paper compares the process of the collapse of Communism in the three states of Poland, Hungary and Czechoslovakia. Poland and Hungary were most successful, but for entirely different reasons.
Abstract This paper discusses the significant challenges as well as significant opportunities of Levi Strauss' entry into Poland after the break-up of the Soviet Union, and the economic and cultural opening of Eastern Europe. The appeal of the All-American image of Levi jeans, a Cold War black market item in Eastern Europe, is discussed. It examines Levi's Polska's growth in Poland where it makes up about 25 percent of the Polish jeans market.
From the Paper "As Levi Strauss makes inroads into the heart of the Polish consumer it faces the twin conditions of the entrepreneurial condition..."
Abstract This paper considers some of the values and cultural differences that are critical to understanding in order to conduct business successfully in Poland. The paper concludes that Poland and the European Union need to build personal relationships to ensure business success.
From the Paper "All business relationships require that the parties involve have an understanding of the others' needs and requirements. This can be difficult when all of the parties-suppliers, customers, shareholders, employee ..."
Tags:Poland, geography, demographics, country study
Abstract This paper takes a very detailed look at the events leading up to and the reasons behind the collapse of Soviet-brand Communism in Poland. The essay begins in post World War Two Poland and then follows the adherence of the Polish people to the Catholic Church throughout the years of socialist rule. The writer looks at the creation and influence of Solidarity, the workers' union, and finally sees how changes in the Soviet Union allowed all of these factors to lead to the end of Communism.
From the Paper "As the Holy Father of the international Catholic Church lies in a state of sickness, a tracheotomy in his throat and willing caretakers and hangers-on at his side, the worldwide media is all agog, cameras outside his window looking for a wave, wire-services and websites intent on the latest information and updates. Yet, these newshounds often forget who this man they know as Pope John Paul used to be and where he is from. Karol Wojtyla, the man who would become pope twenty-five years ago, is Polish."
Abstract Poland is one the few transitional economies that have made a successful transition to market-based economy. This paper explores the Polish performance over the past few years.
Abstract This paper discusses the political and economic factors that led to Poland's Solidarity Movement. Due to overnight increases in consumer prices, specifically meat, Polish workers mobilized to protest against the Communists governments' mismanagement of resources. The paper shows that over the years the movement transformed into a political party which gained popularity in the 1990's.
From the Paper "The collapse of communism in Europe was one of the most crucial international developments of the 20th century. The move towards adopting Western political and economic systems came after the failure and mismanagement of resources of centrally planned governments. The creation of market economies in post-communist Eastern Europe was an enormous undertaking due to the overwhelming nature of the task, particularly establishing markets where none had previously existed. Shifting governance from one of communism to a democratic state was involved and affected fewer people compared to the impact of reinventing a market economy in a post-communist state. The economy is the setting in which most adults in every country spend their working lives (Weschler, para. 1982)."
Abstract This paper considers the development of democracy in former Soviet bloc countries. It focuses on how the countries of the former Soviet bloc have had to make a number of political and economic changes in a relatively short time, with most moving toward some form of free market economy and with many attempting as well to develop more democratic governments as well. The paper specifically focuses on Poland and Czechoslovakia.
From the Paper "The countries of the former Soviet bloc have had to make a number of political and economic changes in a relatively short time, with most moving toward some form of free market economy, and with many attempting as well to develop more democratic governments as well. Poland and Czechoslovakia are two such countries, and they have achieve some level of democracy to differing degrees, though each has much further to go to reach the desired end. Western-style democracy is alien to these countries, and each has adapted to it in different ways. The change came in Poland in 1990 with the dissolution of the Polish United Workers' Party (PUWP) after 41 years of one-party rule."
Abstract In this article, the writer examines economic change and liberalization in Belarus and Poland, with Belarus, formerly part of the Soviet Union, selected as a country having continuing economic problems at the same time as the country is failing to achieve the democratic reforms that many see as necessary to serve the needs of the economy. Information on Belarus was gathered from the data provided on the website CIAO Atlas, which also includes an analysis of the political situation in the country as of 2003-2004, the most recent period for which data is available.
From the Paper "Belarus, formerly part of the Soviet Union, was selected as a country having continuing economic problems at the same time as the country is failing to achieve the democratic reforms that many see as necessary to serve the needs of the economy. Information on Belarus was gathered from the data provided on the website CIAO Atlas, which also includes an analysis of the political situation in the country as of 2003-2004, the most recent period for which data is available. The economy of the country has been growing, posting growth of 6.1 percent in 2003 and 6.4 percent in 2004. However, the country still faces problems because of high inflation, persistent trade deficits, and poor relations with Russia, the largest trading partner and energy supplier for the country. "
Abstract This paper discusses the history and culture of the country of Poland. It describes the government, the demographics, the language and the religion of the country. The paper then describes the revival of Jewish life in Poland since the horrors of the Holocaust. Finally, the paper discusses family issues in Poland and the role of women. The paper contains graphs.
Table of Contents:
Introduction
Historical Poland & Present Day Government
Current News
Poland, The Family, And The Special Role Of Women
Family Issues Faced By Poland & Europe At-Large
Summary & Conclusion
From the Paper "The original capital of Poland was Cracow (Krakow) however, in 1611, the capital was moved to Warsaw and today remains the current seat of government in Poland. Poland's principal action is the central state administration is formulation of funding principles and cultural policy objectives. Critical for the development of the culture in Poland are the "National Theatre, National Opera, State Art Gallery 'Zacheta', Centre of Contemporary Art, the Royal Castel in Warsaw, and the Royal Castel of Wawel." (European Culture Portal, 2008) The governmental body responsible for the legislation field and for mapping out the cultural policy of the state and for monitoring the implementation of the same is the Ministry of Culture. The Ministry of Culture is responsible for maintaining an observation of the changing which are ongoing in the system and for identification of new solutions "in the sphere of financing sources for the cultural sector." (European Culture Portal, 2008) The core tasks of the Ministry of Culture include the setting of "...legal, financial and program frameworks to encourage the development of culture at the national level." (European Culture Portal, 2008)"
Abstract This paper examines the process of economic and political transformation that has occurred in Poland since 1989. In both political and economic terms the transformation of Poland has led the Eastern European countries. This paper examines the process, the benefits and the problems of transition in Poland.
Abstract This paper compares the different histories of France and Poland and how the Catholic Church affected those histories. The paper points out how Poland's embrace of the Catholic Church was what helped Poland maintain its national identity and encourage Polish attempts at resistance against oppression.This is compared to the way France rejected what it saw as the medieval system of Church and State and how this, in turn, united the French people into a single indivisible entity and allowed for the rapid modernization and industrialization of the country.
From the Paper "Few countries in Europe have such widely differing modern histories as France and Poland. Both began the modern era as ancient Catholic monarchies. Each nation covered a large expanse of territory and could claim, at least in theory, to be a power within its own region. There however, the comparison stops. France was a relatively well-organized, and fairly coherent state under the rule of a powerful king and a centralizing absolute monarchy. Poland, on the hand, was a hold-over from the medieval past, an elective monarchy dominated by an overweening, exceedingly numerous aristocracy. While France was destined to enter the Nineteenth Century as a powerful empire, and to become more highly centralized than ever before, Poland would, at almost the very same time, completely disappear from the map. Absorbed into Russia, Germany, and Austria, the Polish people would be condemned to a long continuation of the Middle Ages, and to an equally long fight for freedom and for membership in the modern world."
Abstract This paper explains that the University of Greenwich, located in Greenwich, London, plans to offer Masters level courses in strategic marketing management in Poland, assumedly through online courses. The author points out that, in addition to individual students, the Greenwich University also should target local businesses in the region to encourage these entities to send their staffs for further education to improve their knowledge base and consequently gain a competitive edge, especially because of Poland's entry into the E.U. The paper relates that students have been entering the field of higher education in Poland in growing numbers, but the participation, or market penetration, of students in Polish universities for higher degrees is lower than many other countries in the E.U.
Table of Contents
Country Selection and Economic Conditions
Entry Strategy
Targeting and Positioning
Marketing Mix
Conclusion
From the Paper "In such an environment (in flux), offering the population and the business in the region access to education can help companies define and create smart strategies. In turn, these can help the citizens grow and prosper in the periods following the entry into the EU and over the long-term. The indications are that the Poles have been able to embrace new technology relatively rapidly. They can use the information to help the country improve productivity. This shows that the population that has been wanting changes for several generations and is willing to make the necessary improvements. The economy in the region is still basically manufacturing and agriculture. By offering the knowledge in strategic marketing and distribution, Poland can become a gateway for movement of products into the other more eastern block countries."
Tags: on-line, diversification, strategies, target, eu
Abstract This paper stresses that many of Germany's policies in both Poland and France during the occupation were similar as far as the Jewish population was concerned; however, the people of France clearly showed more willingness to cooperate with these policies than the Poles, despite the fact that Poland had a much larger Jewish population, in both numbers and per capita, than France. The author further points out that the Germans systematically destroyed the economy of Poland for the solitary purpose of helping the German war effort; whereas, the Germans gave many resources to the French economy to help reestablish it after the devastation from WWI. The paper relates that, in the sphere of government, France was given autonomy through the Vichy government, whereas the Poles, seen as nothing better than pack animals, barely more worthy of life than Jews, were given no such autonomy.
From the Paper "One of the first actions of the German administration of Northern France was to try to make the region economically stable again. This was not done out of the goodness of the Nazis' hearts, but rather because France could become a valuable factory for war material and food. This area of France was also where the proposed invasion of Britain, "Operation Sealion", was to be launched. The iron, steel, and other natural resource industries were nationalized in order to give the Germans better control. In order to try to prevent wartime inflation and shortages, price controls were instituted."
Abstract The paper provides the historical background of the Second World War in order to demonstrate how the invasion of Poland on 1 September 1939 was the catalyst for the start of the war. The paper discusses how some consider the invasion of Poland as Germany's excuse for engaging in the war. The paper notes, however, that the European powers were well aware of the fact that the invasion of Poland would mean the start of the war.
From the Paper "The Second World War represented one of the most important events in the history of our world. it marked the emergence, peak, and decline of some of the most powerful state forces the world has ever known. The conflict started by Germany's Hitler with traditional conventional forces resulted in the end in the use of the most destructive weapon even produced or used by the human being. The atomic bomb and the tragedies in Hiroshima and Nagasaki showed precisely the range of war waged with different weaponry and using different tactics. However, the war began as World War One had begun, it the traditional way of aggression."
Tags: European, powers, diplomacy, treaties, Hitler
