Papers on "Car Industry Marketing" and similar term paper topics

Paper #036562 :: Car Industry Marketing
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A study of the need for balance in promotion campaigns, using the car industry as an example.

Written in 2002; 2,150 words; 10 sources; $ 80.95

Paper Summary:

This paper describes the importance of strategic communication within the environment of business and takes the view of the automotive field.

Tags: car promotional mix

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