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Strategic Hotel Management, 2006.
This paper focuses on targeting the aging population demographic in the hotel industry as well as increasing nationalism and tourism.
2,735 words (approx. 10.9 pages), 5 sources, APA, $ 81.95
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Abstract
This paper explores the strategies and methods used in the hotel industry when targeting a more mature demographic as well as the importance of increasing nationalism despite the political situation around the world. There are several important factors to recognize in the aging population and its travel activities such as price, convenience and location. The writer of this paper details the key priorities for strategic hotel management including the importance in satisfying the customer regardless of age or nationality. The writer also considers the scope of the mature traveler's impact on strategic hotel management and marketing.
Topics covered in this paper include:
Introduction and Overview
The Effects of the Aging Population on Tourism and the Hotel Industry
Growing Nationalism
Conclusion
Bibliography
From the Paper
"For the aging population, a reduction in room charges may also be a means of getting more business from elderly travelers. It is important that, when reservations are made, that the reservations clerk confirm if a Senior Discount applies. There are, of course, many travel professionals who specialize in creating tours for senior citizens, and these bookings would normally inform the hotel about such discounts."
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Hotel and Motel Management and Operations, 2005.
A look at how technological advances have affected and benefited the hotel management industry.
2,610 words (approx. 10.4 pages), 4 sources, APA, $ 78.95
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Abstract
This paper focuses primarily on current issues in hotel and motel management and operations, as well as the travel and tourism industry in general. More specifically, the paper discusses the utilization of technology as an asset in hotel and motel management and operations.
From the Paper
"For hotel and motel management and operations to be comprehensively understood, they must be considered within the context of the hospitality industry as a whole. Within this framework the management and operations of hotel and motel's is best understood and analyzed (Gray & Liguori, 1993). The hotel industry has existed since the dawn of time. At one time or another all men traveled, and in the course of travel needed to find adequate lodging of some sort. Traditionally this lodging came in the form of a room or bed in the home of a stranger. The travel and tourism industry in fact emerged from the need of man to travel (Gray & Liguori, 1993). From the earliest times there is evidence that man sought out refuge from people and hospitality; as early as in Biblical times and in ancient Greece and Rome in fact there is evidence that people offered hospitality to traveling strangers (Gray & Liguori, 1993)."
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Hotel Management, 2002.
A look at the operations management required for successful hotel management.
1,150 words (approx. 4.6 pages), 6 sources, $ 44.95
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Abstract
This paper offers a well-structured and reasoned analysis of the need for flexibility in hotel management. Examples are offered in terms of positive and negative aspects of hosting large events such as conferences and banquets.
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Hilton Hotel Management, 1991.
This paper explores, as a case study, the experience of working in a specific culture, as a hotel-management trainee at the Hilton Hotels: Organization, operations, treatment of guests, competition, decision making and economics.
3,600 words (approx. 14.4 pages), 14 sources, $ 127.95
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From the Paper
"The purpose of this research is to explore as a case study the experience of working in a specific culture, as a hotel-management trainee. The plan of the research will be to describe and assess the employment experience from several points of view: first, in terms of anticipating the entry into and participation in the hotel organization; second, in terms of becoming acclimated to and working within the culture of the organization as it already existed; and third, in terms of a specific incident (or series of incidents) relating to the creation of a mode of personal behavior and attempt at re-creating a mode of behavior in the culture, not only by means of personal efforts but also by means of observing the behavior of others within the culture.
The idea of working for a season at a Hilton Hotel as an entry-level hotel manager seemed nothing but positive."
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Hotel Manager, 2002.
A job analysis of a hotel manager.
650 words (approx. 2.6 pages), 4 sources, $ 26.95
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Abstract
This three-page undergraduate paper discusses hotel management. The author examines the tasks a hotel manager performs, the training required to become a hotel manager, and the challenges and rewards involved in a career in the hospitality field.
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Strategic Management, 2006.
An analysis of the strategic management needed in the service industries.
1,528 words (approx. 6.1 pages), 11 sources, MLA, $ 50.95
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Abstract
In this paper the author identifies the hospitality and tourism industry as one of the fastest growing industries in the America with hotels, motels, and restaurants remaining open 24 hours a day, seven days a week to meet the demands of society.He reports that the food service industry employs more than 11.3 million workers making the food service industry one of the leading generators of job growth worldwide.Using these facts he highlights the best ways to strategically manage such an industry to meet its growing demands and changes. Strategies Core Competencies Sustainability
From the Paper
"All the hotels, pubs and restaurants were diversifying their customer base, in particular to even out peaks and troughs in demand by attracting a mix of business and leisure customers, while the contract catering companies also balanced corporate clients with leisure functions, high street retailing and specialist supply to hotels. While two-thirds of the establishments were expanding or diversifying their product service range, there was some contrasting evidence of increasing segmentation and specialization."
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Brand Management in the Japanese Hotel Industry, 2003.
A brief examination of 10 articles and their impact on the subject.
920 words (approx. 3.7 pages), 10 sources, APA, $ 31.95
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Abstract
This paper examines ten articles on the subject of brand management in the Japanese hotel industry. It looks at brand management as an important part of most marketing activities and its importance to the hospitality industry. The paper also looks at the importance of building brand awareness, image and loyalty.
From the Paper
"Brand management is an important part of most marketing activities and can be particularly important in the hospitality industry. This research examines ten articles and their ..."
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The Hotel Industry and Total Quality Management, 1994.
The principles, practices and goals of TQM and its implementation in employee training, supply, organization, types (product, user), planning and the Deming cycle.
4,500 words (approx. 18.0 pages), 15 sources, $ 135.95
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From the Paper
"Can the principles of total quality management (TQM) be applied to service industries? Originally developed for manufacturers, quality management has received much attention in recent years as a way for business to improve its productivity and profitability (Dobyns & Crawford-Mason, 1991, p. 4). This research examines TQM with an emphasis on its applicability to a service-oriented business segment, the hotel industry.
At the heart of successful TQM programs is the requirement that all employees at all levels of the organization be committed to the TQM process. In small organizations, getting all employees to be involved in the process can be accomplished through internal communications and training programs. The process is essentially the same in larger organizations, but because large organizations are more complex and pose more..."
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Management at the Ritz-Carlton, 2005.
A case study of Ritz-Carlton Hotels and the successful management of their customer service department.
3,606 words (approx. 14.4 pages), 6 sources, MLA, $ 100.95
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Abstract
This paper explains how the Ritz-Carlton Hotel Company has embraced a commitment to superior quality service as means of maintaining a competitive edge. The paper explains the hotel company's efforts at quality customer service, improved productivity among employees, and the fostering of product loyalty among its customers. Also discussed is the company's history, awards it has received, its Total Quality Management approach to change, and the improvement of customer service.
Introduction
Company
History
Awards
Gold Standards
Empowering Employees to Implement an Award Winning Approach
Using TQM to Drive Change and Improve Customer Service
Challenges and Benefits
From the Paper
"In today's society, consumers are often seen more as numbers than actual people. Customer service is talked about frequently, but rarely delivered upon. Customer's requests or needs that go beyond what employees typically experience often fall upon the deaf ears of apathetic employees. Complaints are often handled equally as careless. One company, however, has a reputation for being different - Ritz-Carlton Hotels."
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The Hospitality Industry, 2004.
An analysis of a management contract to hotel owners and management contract firms in the hospitality industry today.
3,943 words (approx. 15.8 pages), 17 sources, MLA, $ 107.95
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Abstract
This paper provides an overview of the hospitality industry and professional hotel management companies and a discussion of the advantages and disadvantages of such contractual arrangements, followed by an assessment of what steps a hotel management company can take to ensure its success. A summary of the research is provided in the conclusion.
Outline
Introduction
Review and Discussion
Background and Overview
Hotel Management Companies
Advantages of Hotel Management Companies
Disadvantages of Hotel Management Companies
Steps to Hotel Management Company Success
Conclusion
From the Paper
"Competitive advantage generally refers to one or more aspects of an enterprise that provide it with an edge over its competition in some fashion. Based on Prahalad and Hamel's assessment, Susan Jurow offers three tests to identify a company's core competencies to help it achieve such an advantage: 1) it provides long-term strategic advantage; 2) it contributes to customer benefit; 3) and it is difficult for others to imitate (Jurow 1996, p. 300). Applying this analysis to the hospitality industry shows that while most industries are expected to recover from the shock of September 11, the tourism industry could suffer the most permanent job losses and identifying such core competencies is therefore imperative. "
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Hospitality Management, 2002.
An introduction and summary of hospitality management.
13,100 words (approx. 52.4 pages), 0 sources, MLA, $ 248.95
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Abstract
This paper examines the hospitality industry, one of the largest industries in both global and national contexts. It looks at how the industry is composed of fifteen segments including lodging (hotels), commercial food service (restaurants and catering), institutional food service, casinos, cruise lines, travel agency services, event services, convention hosting, arena services, sport complex management, resorts, parks, clubs, tourism and transportation services related to the other segments of the industry. It show how this complex industry accounts for more jobs, sales and tax revenues than any other single industry in most countries and how the segments of the hospitality industry are interdependent and rely on one another for overall success.
Outline
Introduction
Defining Hospitality
Importance of Industry
Structure of Text
Tourism, Travel and the Hospitality Industry
Status of the Industry
Importance to Hospitality
Agency Relations Trends
Property Development
Development
Design
Acquisition and Financing
Creating Value
Brand Management
Franchising
International Operations
Tourism, Travel and the Hospitality Industry
Status of the Industry
Importance to Hospitality
Agency Relations
Trends
Property Development
Development
Design
Acquisition and Financing
Creating Value
Brand Management
Franchising
International Operations
Strategic Management
Industry Relationships
External Environment
Importance of Change
Planning
Finance Management
Revenue Control
Yield Management
Cost Control
Financial Statement Analysis
Balance Sheet
Income Statement
Cash Flow Statement
Legal Issues
Contract Law
Liability Exposure
Diversity Issues
Discrimination Law
Employment Law
Information Management
Computer Systems
Data Management
Data Analysis and Application
Operational Technology
Check-In and Check-Out
Security Technology
Guest-Oriented Technology
Guest Room
Technology
Special Facilities
Operations Management
Security and Loss Prevention
Sanitation Issues
Maintenance Management
Energy Management
Organizational Management
Organizational Structure
Organizational Behavior
Organizational Communication
Organization of Work
Human Resource Management
Functions
Recruitment and Retention
Compensation Management
Marketing Management
Planning
Strategy Development
Promotion
Sales Management
Developing Customer Value
Lodging Management
Food and Beverage Management
Casino Management
Event Management
Conventions
Conferences
Resort Management
Professional Standards
Codes of Conduct
Best Practices
Benchmarking
From the Paper
"In 1988, tourism once again began a rise. This time, however, the crisis in the Middle East that eventually erupted into the Gulf War brought tourism to a screeching halt. When the Gulf War ended, tourism was once again expected to begin a growth phase. By that time, however, the United States had entered into another economic recession, and economic activity in most of the other industrial nations had begun to slow. At that time, recovery in the travel industry was not expected to occur until the mid-1990s."
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Accommodation Management, 2004.
An analysis of the application of yield management strategies to the hotel industry.
1,760 words (approx. 7.0 pages), 3 sources, MLA, $ 56.95
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Abstract
This paper discusses how yield management strategies, also known as revenue management systems, are used to assist in maximizing revenues in many industries. In particular, it looks at how the basic goal of yield management is to increase the revenue and the contribution by charging a higher price from certain market segments, distribution channels, purchase patterns like length of advance booking, etc., and how hotel chains are now practicing this concept very widely for marketing their hotel room inventories.
From the Paper
"The hotel industry is greatly affected by the current market situation which can at best be described as being in a painfully slow economic recovery following an economic downturn, worsened by travel safety and security issues. A survey last fall commissioned by the Travel Industry Association of the USA showed that the majority of the guests who stay away from hotels don't travel because of the state of the economy. Therefore before a hotel can consider implementing yield management techniques, there needs to be a clear understanding of the changes that have taken place in market conditions. If this isn't a prerequisite, wrong tactics and strategies may be implemented that can worsen conditions rather than boost profits."
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Electronic Customer Relationship Management (CRM), 2002.
This paper looks at electronic customer relations management in the hotel industry.
3,190 words (approx. 12.8 pages), 15 sources, MLA, $ 92.95
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Abstract
This paper is an in-depth analysis of the advent of electronic customer relations management (e-CRM). It looks at the early developments in the field, how this has expanded, paying particular attention to the hotel industry. It looks at both the pluses and minuses of the e-CRM system, and some of the different types of software that are available. It also looks at which areas of the hotel industry e-CRM has had the most impact.
From the Paper
"The Internet Age has created an environment in which the needs of the individual are of paramount importance: Not only has the accessibility of the Internet created conditions in which customers have access to service and products over a 24-hour period, this type of environment has also affected the perceptions of the individual in terms of external customer service relations. At a general level, the introduction of the Internet created an environment in which the consumer was able to get increased customer care and was able to research products and product development. This in turn increased customer awareness, which finally affected their purchasing decisions."
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Applied Management Theories, 2004.
This paper applies various management theories, such as Just-in-Time (JIT), Total Quality Management (TQM), Optimized Production Technology (OPT), to hotel valet services.
1,840 words (approx. 7.4 pages), 7 sources, MLA, $ 59.95
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Abstract
This paper stresses that, while most of these management concepts were designed for manufacturing facilities, they can be used, within reasonable limits, for the service industry that utilizes equipment and fixed assets. The author suggests, applying TQM, that customers of the hotel's valet parking will be surveyed occasionally to determine if they are satisfied with the services, and recommendations for improvement by regular customers may help the owner/operator streamline the operations. The paper relates that TQM and TOC use SPC charts, random sampling techniques, and statistical methods to monitor constantly the process; however, communication is the most important requirement.
Table of Contents
Statistical Process Control (SPC)
Continuous Improvement
Employee Empowerment, Regular and Periodic Training-- An Involved Worker
Operational Expense
Profits
Tools and Techniques Used
Process Improvement
Inventory
Mindset of the Company-Orientation
From the Paper
"Using statistical quality methods, small changes can be undertaken at various stages of manufacturing to ensure that the final product is within desired quality limits. In the case of a valet parking for a hotel, some method of tracking the average time cars are parked may help the owner determine the efficiency and the effective space utilization of the area in the long run. Records that indicate how long a worker took to get and park a car can be use to calculate the mean time requirements for the parking service."
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Strategic Decision Making, 2005.
This discussion investigates strategic decision-making in project management organizations, focusing on the World Bank and UNESCO.
25,514 words (approx. 102.1 pages), 45 sources, MLA, $ 249.95
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Abstract
The research explores how corporations or organizations make strategic decisions in project management. The investigation focuses on organizations such as the World Bank and UNESCO providing a comparison of these two entities. Tje paper explains how the World Bank makes special use of the project life cycle which is composed of eight phases: Country assistance strategies, identification, preparation, appraisal, negotiation and board approval, implementation and supervision, implementation and completion and evaluation. It shos how the World Bank relies on various strategies and the board of directors in the decision making process. On the other hand, the paper explains how UNESCO relies on the general conference and the bureau of strategic planning to make decisions for the organization. Project management is specialized for each project. It also includes an objective and goal for each aspect of the organization. A SWOT analysis is made for both organizations. The discussion focuses on the key factors involved in making decisions. The research indicates the importance of feasibility studies for both organizations and the success of the projects that have been implemented. The literature review discusses project management, product management, benchmarking, strategic marketing and other components of strategic planning. In addition, the research investigates strategic decision-making as it relates to human resources including team training and the characteristics of a project manager. The strategies and marketing aspects of the organizational strategies are also investigated. Finally, the discussion focuses on future studies in areas of strategic decision-making and project management.
Outline
Abstract
Executive Summary
Chapter I
Introduction of Topic
Introduction
Background
Conclusion
Chapter II
Comparison of the World Bank (International Bank) and UNESCO
Introduction
On What Basis do Corporations or Companies Make Strategic Decisions in Project Management?
World Bank (International Bank)
Strategic Decision-Making and Project Management
SWOT Analysis
Strengths
Weaknesses
Limited Scope of Operations
Opportunities
Threats
Conclusion (World Bank)
UNESCO
Strategic Decision Making
Education
Objectives
Natural Sciences
Information Systems and Communication
Objectives
Social and Human Sciences
SWOT Analysis
Conclusion (UNESCO)
Man-made Limitations
Seasonal Factors
Institutional Factors
Comparison of Feasibility Studies between the World Bank and UNIDO
UNIDO
Successfulness of Projects
Chapter II Conclusion
Chapter III
Literature Review
Introduction
Strategic Management
Project Management and Strategic Decision Making
Project Management
Strategic Decision Making
Project Managers and Project Teams
The Role of Product Innovation and Development
Creativity
Benchmarking
Strategic Marketing and Planning
Chapter III Conclusion
Chapter IV Future Studies
Introduction
Future Studies
Chapter IV Conclusion
Chapter V
Discussion& Conclusion
Introduction
Discussion
Conclusion
References
From the Paper
"Strategic Decision Making has long been a part of the corporate culture. The need for strategic decision-making became evident after World War II; this will be discussed in detail in the literature review. Strategic decision-making is also essential because most organizations are now using project teams to complete certain tasks. Therefore, the ability of managers to make strategic decisions is important. In recent years, project management has become increasingly more popular. In addition, the importance of strategic decision-making has become more prominent. The development of new ideas and concepts has led many organizations to seek out project managers to implement the new innovative projects properly. There is evidence to suggest there is a shortage of project managers, which is a reflection of the changing corporate environment. To combat this shortage of project managers many business schools have begun to offer specializations in project management."
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