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Pepsi India, 2004.
Examines the business ethics of Pepsi India.
1,273 words (approx. 5.1 pages), 5 sources, MLA, $ 43.95
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Abstract
This paper outlines a case study regarding the ethical issues surrounding Pepsi India, which conducted an aggressive marketing campaign that defaced the environment in India. It includes a description of the moral dilemma, those affected, Pepsi's past conduct in India, and other relevant factors. Suggestions for a resolution to the conflict are also provided.
From the Paper
"The case study is regarding the ethical issues surrounding Pepsi India which conducted an aggressive marketing campaign which defaced the environment in India. Pepsi sells upwards of 160 million cases annually through 750,000 retail outlets across India. The principal moral agents involved are Pepsi marketing personnel, presumably in India, and those they hired to paint rocks with colorful Pepsi advertising in the Himalayans."
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Pepsi's Entry into India, 2008.
An exploration of what led to Pepsi's success in entering the Indian market.
1,281 words (approx. 5.1 pages), 1 source, MLA, $ 43.95
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Abstract
This paper analyzes the successful entry of Pepsi into India. The paper discusses the significant cultural, legal, political and economic factors that Pepsi had to overcome in order to successfully gain entrance into the Indian market. The paper also looks into the need for advanced planning, strategies for ensuring that local and national governments see value from the joint venture and the development of realistic shared ownerships schedules and scenarios.
Table of Contents:
Executive Summary
Assessment of Case
Success for Pepsi: Joint Ventures Lead to Social Change
Analysis of Global Expansion Strategies by Pepsi
Summary
From the Paper
"The approach of concentrating on the unmet needs throughout the Punjab province turned Pepsi from the role of global marketer to local provider of increased services. It also made the concepts of JV and shared ownership more aligned to the more pressing social and community needs, areas where the Indian government struggled with change. The Indian government has yet to invest in large scale infrastructure such as job programs the development of production and manufacturing standards, and has at times seen failures of multinational corporations (MNCs) attempting to capitalize on the low wage rates in the country. MNCs have attempted to view India as a secondary China in terms of manufacturing potential, yet have been unsuccessful at making large scale manufacturing work in the nation due to the tariffs and constraints on manufacturing overall. With the liberalization of foreign ownership in 1994, Pepsi was able to gain ownership of the Voltas share of the JV."
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The 1947 Partition of India, 2005.
This paper discusses the impact of the partition of British India in 1947 into India and Pakistan and argues its harmful effects.
1,800 words (approx. 7.2 pages), 6 sources, $ 71.95
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Abstract
This paper sums up the social, political, economic repercussions of the 1947 partition of British India into India and modern-day Pakistan. The paper suggests that a more conciliatory approach on behalf of the political leaders of the day might have avoided much of the subsequent bloodshed and spared both of these nations the acrimony and animosity that presently lingers.
From the Paper
"The partitioning of India has stirred a great deal of debate. This paper will wade into that debate by examining whether or not the partition of India made sense socially, politically, or economically. More specifically, this paper will argue that the 1947 partition did a great deal of harm to India - and to Pakistan - in all three regards and that a more inclusive approach involving the leaders of the day might have spared both nations the tragedies that followed. With that in mind, it is to a discussion of the Indian partitioning of 1947 that one now turns."
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| Term Paper # 102783 |
temporarily unavailable
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India and Its Independence, 2007.
An analysis of India's position regarding World War II and their desire for independence.
2,549 words (approx. 10.2 pages), 8 sources, MLA, $ 77.95
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Abstract
This paper discusses the independence of India. It looks at India's political situation during the World War II and whether India was a country with beliefs that agreed with the War. It discusses why India wanted to be free from the British. The paper analyzes why India became involved in the war, the part Mohandas Karamchand Gandhi and Chandra Bose had in the war and the position India held concerning the war. Finally, the paper discusses how Bose believed it was better to fight with the Japanese against the British to win independence while Ghandi believed it was better to fight on the side of the British with the hope of gaining independence.
Table of Contents:
Abstract
India and Politics
The History of British Rule in India
India and Its Position at the Beginning of World War II
Netaji Subhas Chandra Bose
Mahatma Gandhi and India
Independence for India
From the Paper
"Many of the leaders in India did not want to actively participate in World War II. History shows that Gandhi and Nehru wanted to tie any participation of their country in the war with independence for them. First, consider some facts about Mahatma Gandhi. This is explained in the article, "Mahatma Gandhi", (2006), Mohandas Karamchand Gandhi's birth was in a small town called Porbander on October 1, 1869 (p. 1). He went to school in Rahkot due to the fact that his father was the prime minister of this area. Gandhi was actively involved in keeping peace between the Hindu and Muslims. One of Gandhi's problems was that he refused to see the two separate elements the Hindu and Muslims had (Mahatma Gandhi 2006). Gandhi wanted peace and independence for his country."
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India's Ancient Civilization to Modern Day Politics and the Legacy of the British Raj., 2001.
A look at India's development from as early as the 3rd millennium and how other nations and civilizations often imposed their rule on India. The primary focus of the paper is on how British rule in India continues to effect modern Indian politics.
3,960 words (approx. 15.8 pages), 6 sources, $ 107.95
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Abstract
In this paper the author examines how British rule has made an impact on Indian politics. Making comparison to Abdullah Hussein?s characters in ?Weary Generations?, the author suggests that British rule, in modern Indian politics, continues to be ?an unhappy marriage that still is not broken?. The second section of the paper discusses political institutions in contemporary India and their relevance, whilst the third section looks at Indian ancient civilization which the author suggests has led to a modern day philosophy of non-violence, religious tolerance. The paper concludes with a look at democracy in India as compared to that in China and Japan.
From the paper:
?The English made many external changes that led to the Indian people's desire and ability to become their own unified country. Although unification may never have happened without the influence of the British, it was the Indians themselves that eventually achieved their unity. The British could not completely unify India.?
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Pepsi Blue, 2005.
A case study on Pepsi Blue.
675 words (approx. 2.7 pages), 1 source, MLA, $ 23.95
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Abstract
This paper answers various questions regarding the marketing position of Pepsi Blue. It answers the following questions: Why has Pepsi Blue been conceived? What new benefit(s) does Pepsi Blue provide to consumers around the world; to Pepsi regional bottlers? How well have the new identity and logo been tested for the global market? Why did they use Bahrain as the test market? Would another country have been a better choice? What objections might Pepsi's local, independent bottlers around the world have to the proposed global rollout of Pepsi Blue? What should Pepsi do to local, independent bottlers around the world who oppose the Pepsi Blue product
From the Paper
"The Pepsi Blue program was conceived as a marketing campaign. Its goal was to help rejuvenate the Pepsi image by associating Pepsi with the color blue in contrast with its long time competitor Coca-Cola's use of the color red in its marketing and advertising campaigns. The color blue was intended as another way to distinguish between Coke and Pepsi. Consumers around the world benefit to the extent that they feel they have a clear and distinct choice between Pepsi's product offerings and those of its competitors ..."
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Pepsi Case, 2007.
This paper discusses the manner in which Pepsi dealt with the case of the syringe in the Pepsi can.
991 words (approx. 4.0 pages), 1 source, APA, $ 35.95
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Abstract
In this article, the writer discusses that in the situation in which syringes and various other foreign objects were found in the Diet Pepsi can, the corporation was exceptionally effective in their communication with all intended publics. The writer notes that Pepsi knew they had to have support from outside sources such as the FDA and the media to support the idea that the foreign objects could only have been placed in the cans after the consumer had opened them. The writer points out that Pepsi very effectively handled the media and the consumers and was able to turn a large amount of negative publicity into a tool for saving company market share. The writer concludes that Pepsi acted efficiently and with minimal financial cost to the company and saved their market share and company reputation all due to good planning and quick thinking.
Outline:
The External Publics
The Internal Public
Public Relations Tools
From the Paper
"The internal public in this case would be the staff of Pepsi and the media as well. Internal public relations focus on ways to keep a positive attitude among the staff members. In a way, the media can be considered both internal and external but in this case, Pepsi had to bring the media in to change it from being a sensational story on the news and instead reporting information that can work to the advantage of the company. Pepsi was able to do this by opening its bottling facility to the media. It was not enough that the FDA had been able to determine that the bottling line ran far to quickly for anyone to place a foreign object in the can before it was sealed. Pepsi essentially invited the media to be a part of their internal machine and used the media effectively to their advantage to get the message out that it was likely the foreign objects had been placed in the cans after the consumers had opened them. This did much to serve the internal public of the staff as well."
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India and Pakistan, 2004.
This paper discusses the history and relationship of India and Pakistan.
3,930 words (approx. 15.7 pages), 18 sources, MLA, $ 107.95
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Abstract
This paper explains that India and Pakistan have been arch-rivals since the partition of the sub-continent that took place more than 50 years ago; their animosity goes back a long time and finds its main causes in religion and history. The paper shows how this animosity has turned into a deadly arms race. The author points out that Pakistan never accepted the accession of the state of Jammu and Kashmir to India. The paper relates that the culture of medieval terrorism has spread throughout Pakistan because the Pakistan government has permissive attitudes towards terrorism and uses Islamic Jihad terrorism against India.
Table of Contents
History of India and Pakistan Relations
Independence and Partition
The Fight for Pakistan's Independence
War and Revolt
The Kashmir Conflict and the Wars Fought between India and Pakistan
Civil Unrest in the State of Jammu and Kashmir before the Issue of Accession
The Transfer of Power in the State of Jammu and Kashmir in 1947
Accession
The Plebiscite
First Indo-Pakistani War over the State of Jammu and Kashmir
Second Indo-Pakistani War over the State of Jammu and Kashmir
Third Indo-Pakistani War
The Current Situation in the State of Jammu and Kashmir
Social and Economic Problems in Pakistan and India
Effect of September 11th on India and Pakistan
Pakistan
India
The Culture of Terrorism
The Nuclear Capabilities of the Two Countries
From the Paper
"In 1931, the Maharaja's officials in the Jammu Province disrupted many different Muslim prayer congregations and insulted the Holy Quran. This caused a massive outrage among the Muslim community. The Muslims held many meetings and processions. At a meeting, Abdul Qadeer delivered a violent speech against the Maharaja. He was arrested by the police and charged for sedition. During his trial, the police shot a crowd of Muslim protesters outside the Srinagar Central Goal, taking the lives of twenty-two demonstrators and a policeman. This day is known as "Martyrs Day" in the history of Kashmir, marked as the beginning of the struggle of the Muslim Kashmiris for independence from the Indian government."
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India's Economic Performance, 2002.
Explains India's economic performance by taking an in depth look at the economic, political and social change that has taken place within India during the postwar years.
2,900 words (approx. 11.6 pages), 5 sources, $ 106.95
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Abstract
This comprehensive study is aimed at the major economic, political, cultural and social changes and crises that have taken place within India during the period in question and it will attempt to assess the extent to which these factors have shaped the country's economic performance. Included in this analysis will be an assessment of economic development and social change, the economic and political aspects of agricultural change, as well as political change, political structure and the functioning of government. Attention will also be directed towards the caste conflict and language differences as well as the extent to which they have had an impact on the level of economic development that India has been able to achieve and the nature of this development. The main hypothesis that will be tested in this study will be the following: while India has achieved relatively significant economic advances during recent years, especially in light of the country's status as a Third World nation, these advances have been limited.
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Performance Appraisal System in Banking in India, 2008.
An analysis the past, present and future view of the banking industry in India, with a focus of performance appraisal systems in the industry.
12,441 words (approx. 49.8 pages), 31 sources, APA, $ 239.95
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Abstract
This paper reviews the literature with regards to performance appraisal systems in the banking industry in public and private sector banks in India. It provides a historical overview of the banking industry in India and looks at a future view of its banking industry. The paper then discusses reforms and management issues in banking in India and the need for performance appraisal.
Table of Contents:
Historical Overview Of Banking Industry In India
Future View Of Indian Banking Industry
Reform And Restructuring Of Banking Hr Management
India Banking Sector Reforms
Challenge-Management In The Banking Industry
Innovation HRM In A 'Hyper-Competitive Environment
People-Centric HR Management In Banks
New Emphasis On HRM Related Practices
Banking Sector Technology Deployment
India Banking Industry HRM Report (2000)
Intensive Bank Restructuring Program: State Bank Of India
Performance Management & Appraisal Systems
Talent-Management In The India Banking Industry
Limitations And Scarcity In Performance Appraisal In Banking HRM
Recent Studies In HRM Performance Appraisal Methods
Summary Of Literature Reviewed
From the Paper
"Stated to be a good measure of devolvement was an increase in proactivity in personnel function in the past five years and in both the Indian and British interviews relating to involvement another measure was revealed stating to be "continuous feedback from line managers." (Budhwar and Sparrow, 2002) It is held that this is "an important measure of devolvement as it helps to evaluate whether things are working according to plans or not, and what changes will be required in the future." (Budhwar and Sparrow, 2002) An expectations that such type examinations might reveal "the extent to which managerial cognition of strategic HRM actually relate to practice. Similarly, the influence of possible new dimensions of national culture, as suggested by both Indian and British managers' viewpoint should be examined. The thinking of personnel specialists and different levels of employees from other sectors, regarding their function, should also be examined." (Budhwar and Sparrow, 2002)"
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India-U.S. Relations, 2007.
Discussion of the developing political and economic relationship between the United States and India.
2,693 words (approx. 10.8 pages), 21 sources, APA, $ 80.95
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Abstract
This paper traces the historic relationship between the United States and India, from its fragile beginnings to the current strengthening of ties. Several issues are addressed that have contributed to the relationship between the two nations. These include the Cold War, economic cooperation between the US and India, and India's security issues. The author believes that India and the United States are still in the early stages of what will hopefully be a strong and prosperous friendship. The writer concludes that decades of mistrust and friction must be resolved if relations are to fully flourish.
Outline
A History of Wariness
Economic Cooperation Between the US and India
Security Issues
Conclusion
From the Paper
"The United States was frustrated by its inability to win influence in this strategic nation that serves as a jumping point to Asia and the Middle East. Even after the Cold War, the United States' relationship with India remained rocky over issues such as nuclear proliferation, India's conflict with Pakistan, and high trade tariffs. However, a new era seems to be dawning in U.S-Indian relations. Both sides have begun to look past historically divisive issues and to focus on natural synergies between the nations, particularly in the area of economic cooperation. Despite growing economic ties between the nations and increased understanding over India's nuclear status, significant issues still remain in the development of a solid partnership between India and the United States."
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History of Marriage in India, 2007.
This paper traces the history of marriage in India, citing its religious and cultural importance.
1,724 words (approx. 6.9 pages), 7 sources, APA, $ 55.95
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Abstract
This paper explores the history of marriage in India, where it is viewed as a sacrament and the greatest bond between a man and a woman and between their families. The author discusses arranged marriages and the role of sexual intimacy in marriage. The paper further highlights the different outlooks on marriage between Northern India and Southern India. Also considered is the impact of other cultures in India, including Islamic and Western Culture. The author concludes that despite these cultural influences, marriage remains a sacrament in India.
From the Paper
"The greatest event in a family in India is a wedding, which celebrates and evokes every possible social obligation, kinship bond, traditional value, sentiment and economic resource (Encyclopedia of Nations 1995). It is considered essential by virtually everyone in the country. The individual sees it as the setting for one's transition to adulthood, which is the result of a combination of choices by everyone in the group or family. Everyone is born in a family and the choice of a family is beyond individual choice, which is why arranging a marriage is a critical responsibility of parents and other relatives on both sides. Some Indian parents make this arrangement at the birth of a child while some wait until later. Child marriage was practiced by small ancient groups, especially the Rajasthan, for their children under the age of five (Encyclopedia of Nations, Stormloader). Hindu scriptures sanctioned the practice and its early consummation and emphasized that a girl should be married before puberty or before her first menstruation. If not, she would go to hell because it would constitute abortion. Their Prophet Islam taught that marrying young girls from 2 to 8 would be ideal. Indians also fixed the age of the groom at ideally three times that of the child bride..."
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E. M. Forster's "Passage to India", 2008.
Discusses the colonial strife in India as presented in E. M. Forster's novel "Passage to India".
1,580 words (approx. 6.3 pages), 5 sources, MLA, $ 51.95
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Abstract
This paper explains that situations of racial and ethnic strife occurred long before the British colonization of India; however, the British presence created a worsened landscape. The paper relates that this stark realization of racism is played out in E. M. Forster's novel "Passage to India", especially within the symbolism of the Marabar Caves, which is the orient to the usurpers. The author points out that the trial of protagonist Aziz is an example of how such mystery feeds the minds of a fearful population, both native and white.
From the Paper
"The foundations of the strife between the characters and the community in stark realization, during the only time in the novel when the "truth" is allowed to be heard is still evident, as many probably walked away from the incident and the trial with a clear sense of the mystery that surrounds the caves. No one is allowed to discover the whole truth, as to whom if anyone really attacked the white woman, or if it was simply the fear of the surroundings that rebuffed the young girl."
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Islam in India, 2002.
Discusses the arrival of Islam in India and its impact on the country.
900 words (approx. 3.6 pages), 5 sources, $ 35.95
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Abstract
This paper examines the introduction of Islam into India. Briefly it chronicles Muslim expansion into India after the year 711. Subsequently, it assesses the impact of Islam on India and also India's impact on Islam.
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