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A History of Magazine Publishing, 2008.
A discussion of the history of magazine publication.
738 words (approx. 3.0 pages), 4 sources, MLA, $ 26.95
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Abstract
This paper recounts the origins of magazine culture and its possible future. It discusses the very first magazine publications in London and then goes on to address the developments that influenced magazine culture, such as technological advancements, photography, advertising, and changing interests. It concludes by suggesting that the future of magazines will mainly involve focusing on the rich and famous.
From the Paper
"Mass circulation began in the 1800s. Only the upper classes read magazines until 1880. The poor people read newspapers and weekly tabloids since magazines were expensive. Printing technology was limited to publishers. Making the copies just took too long to print. After 1880, magazines began selling at a lower cost because people learned how to read. The publishers were trying to appeal to the lower-middle class who were now more educated. For example, the Saturday Evening Post sold for five-cents a copy. Since magazines became inexpensive and were at the disposal of the public, the powerful and fashionable lost their control of the arts. Magazines became a mass medium."
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The History of the Magazine Industry, 2004.
This paper reviews the history of the magazine industry in the United States from the ?Saturday Evening Post? to the Internet.
2,275 words (approx. 9.1 pages), 10 sources, MLA, $ 70.95
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Abstract
This paper states that the ?Saturday Evening Post? was the first successful magazine in the United States, first published in 1821, and continued as a weekly publication until 1969, after which it appeared sporadically. The author points out that, by 2002, news magazines began to move away from hard news and to shift their focus toward more feature (soft news) articles because, by the time people got these magazines, they were already familiar with news events from watching 24-hour, cable news channels. The paper explains the use of the Internet by hard copy magazines, but stresses that, to date, most of the experiments with subscription-based Internet magazines have not been successful.
From the Paper
"The "National Geographic? is a sponsored publication, like ?Modern Maturity?, ?American Legion? and numerous publications that would appear later. The magazine is "free" as part of an organizational membership. The National Geographic Society uses proceeds from the magazine to pursue cultural and wildlife research and to produce their famous documentary films. Over the years, the ?Graphic? has had notable? firsts." In 1911, it featured a 17-page, eight-foot foldout panorama of the Canadian Rockies. To mark the magazines 100th anniversary the cover featured a three-dimensional photograph (hologram), the first ever published in a mass-audience magazine."
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Magazine Advertising and the Auto Industry, 1990.
This paper discusses the use of magazine adertising by the auto industry: Evolution of print ads, early auto ads and modern ad techniques.
2,475 words (approx. 9.9 pages), 10 sources, $ 87.95
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From the Paper
"This paper will trace the evolution of the use of magazine and other print advertising by the automobile industry. Print ads for automobiles have existed for almost as long as automobiles themselves. In this regard, it has been stated that "soon after the horseless carriages began chugging their way into the hearts of Americans, auto advertising appeared". The first automobile ad was printed in 1902. It promoted the "Surrey" model car, which was manufactured by the Haynes-Apperson Company. This advertisement emphasized the mechanical features of the Surrey, including its twelve horsepower engine, its rod-steering capabilities, and its room for four passengers; in addition, the ad gave the price of the car as $1,800. This ad took a very straightforward and information-oriented approach, unlike the auto ads of later years ... "
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The History of Magazines, 2002.
A look at the development of the magazine industry.
1,519 words (approx. 6.1 pages), 6 sources, MLA, $ 50.95
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Abstract
This paper discusses how since the magazine industry was born in 1732 in the United States it has changed regularly, adapting itself in response to changes in society. It describes its development over the years by considering both where it has been and where it is going. It also examines the rise of the Internet and its effect on print publications. It evaluates the future of the magazine industry with an emphasis on the one place where new money is available, the youth market.
From the Paper
"The first magazines published in the United States did not enjoy considerable financial success. In 1732 Benjamin Franklin began publishing the Poor Richard's Almanac. At this time, the general public was generally uneducated with Franklin creating the magazine as a means of educating the common people. Franklin describes this purpose in his autobiography saying, ?I considered it as a proper vehicle for conveying instruction among the common people, who bought scarcely any other books; I therefore filled all the little spaces that occurred between the remarkable days in the calendar with proverbial sentences? (Franklin). This publication contained these maxims as guidance for people's lives, while also including useful information such as the weather. This publication was reasonably successful. However, in saying this it must be remembered that Franklin created it as a tool for educating people. In the financial sense, the magazine was not successful."
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On-Line Grocery Retailing Industry, 2002.
Analysis and recommendations based on problems and opportunities within the on-line grocery segment of the food and beverage industry.
9,458 words (approx. 37.8 pages), 28 sources, MLA, $ 194.95
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Abstract
This project analyzes and makes recommendations on the viability of on-line grocers. Analysis of this industry consists of an assessment of the internal and external environment, the strengths and weaknesses, the opportunities and the strategies of companies operating in the on-line grocery industry. This report discusses the strategic implications of the industry structure for companies currently operating in and those considering entering the industry. Finally this report suggests ways of increasing the overall effectiveness of the online grocery business model, ultimately making conclusions of the overall attractiveness of the industry as well as making recommendations for improving the online business model.
1.0 INTRODUCTION
1.1 Purpose and Objectives
1.2 Industry Definition/Timeline
1.3 Scope and Limitations
1.4 Methodology/Data Extraction
2.0 INDUSTRY DOMINANT ECONOMIC FEATURES
2.1 Industry Major Players
2.2 Industry Profitability and Lifecycle Stage
2.3 Market Size and Growth Rate
2.4 Capital Requirements
2.5 Industry Driving Forces
3.0 INDUSTRY CRITICAL SUCCESS FACTORS
3.1 Profitability and Capital
3.2 Technical Capability
3.3 Brand Image
3.4 Customer Service
4.0 INDUSTRY COMPETITION ANALYSIS
4.1 Major Competitors
4.2 Rivalry
4.3 Competitive Position and Strategy
4.4 New Entrants and Barriers to Entry and Exit
4.5 Perceived Product Substitutes
5.0 KEY STRATEGIES OVERVIEW
5.1 Key Industry Strategy
5.2 Key Industry Players Strategic Approaches
6.0 INDUSTRY BUYERS
6.1 Buyer Characteristics
6.2 Brand Preferences and Customer Loyalty
6.3 Customer Power
7.0 INDUSTRY SUPPLIERS
7.1 Supplier Characteristics
7.2 Supplier Bargaining Power
8.0 INDUSTRY PROSPECTS AND ATTRACTIVENESS
8.1 Industry Attractiveness
8.2 Industry Issues
8.3 Industry Profit Outlook
9.0 ALTERNATIVES
9.1 Abandon the Online Grocery Industry
9.2 Merge or Partner with Brick-and-Mortar
9.3 Maintain existing business model
10.0 RECOMMENDATIONS
REFERENCES
From the Paper
"The online grocery industry is a niche market within the greater food and beverage industry. It is a business-to-consumer e-commerce industry possessing the characteristics of both a retail grocer and a courier. Companies operating in this industry allow customers to purchase grocery items, prepared meals, meats, produce, packaged goods, flowers, and just about everything else offered by the major grocery chains. Products are offered via the company website and are delivered to the customer within a specified time frame. These companies often rely upon high average orders to make their margins (a typical Webvan.com order was quoted to be $80) (Weston, 2000)."
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The United States Oil and Gas Industry, 2004.
This paper is an industry analysis of the United States oil and gas industry, excluding the industry-related exploration and production pre-refining activities.
1,710 words (approx. 6.8 pages), 7 sources, MLA, $ 55.95
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Abstract
This paper explains, using Porter Five Forces Model, that there is a limited threat of new entrants cutting into Shell, Mobil, Texaco, Gulf, and Exxon?s market share because the industry is fairly oligopolistic, with only a few giant firms controlling the majority of the industry even on the global scale. The author points out that the world's oil-producing nations are very influential in the supply and demand factors associated with oil production and consumption through the Organization of Oil Producing Countries (OPEC). The paper stresses that, as globalization increases the world?s demand for oil, it will be critical for the oil-producing nations to maintain a steady cost per barrel, while, at the same time, meeting the high production demands because there are few new technological advances or regulatory controls available to overshadow the basic economic formula of supply and demand. OPEC promises to control pricing for the industry. Tables.
Table of Contents
Introduction
Industry Overview
Five Forces Model
Major Competitors and Strategic Group Mapping
Future Trends
Opportunities and Threats
Conclusion
Appendix A: Oil Industry
From the Paper
"The oil and gas industry are driven by the price of crude oil. The industry was shaped in the late 1990?s when the price of oil lagged around $10 a barrel forcing many smaller independent companies into seeking bankruptcy protection and the larger oil companies like Shell, Mobil, Texaco, Gulf and Exxon to look for partners through acquisition or merger. This entailed reduced refining and exploration activities and less gas production. However, today, the industry must contend with a new global economy that has increased demand for energy to record levels, which has allowed a robust rebound in the oil and gas industry. ?Oil prices advanced closer to $50 a barrel Monday as domestic and foreign supply concerns persist amid strong global demand.? "
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Market Analysis of the Internet Industry in Latin America, 2002.
A thorough and in-depth report of the internet industry in Latin America, focusing on knowledge needed by the potential investor.
16,587 words (approx. 66.3 pages), 48 sources, MLA, $ 249.95
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Abstract
The paper begins with a review of the history and development of the internet. This review deals with the technological development of the internet, as opposed to the applications of the technology. In the second section, the internet is reviewed as an industry. The essential structure of the industry, the functioning of electronic commerce (e-commerce) within this structure, and variations in the Internet industry among global regions and countries are covered. The following section looks at information on and analysis of the region itself and the internet industry in Latin America. Information on and analysis of those internet companies already active in the Latin American internet industry are found in presentations in this following section. In the next section, data relevant to firms participating in 2000 in the internet industry in Latin America are presented. Firms are discussed within the context of their industry participation: (1) ISPs and horizontal portals, (2) vertical portals, and (3) e-commerce firms. The major emphasis, however, is placed on the ISPs and horizontal portals group, as it is this group within which most of the publicly traded internet industry companies in Latin America are to be found.
Introduction to the Report
Report Contents
Introduction to the Internet
Section Preview
History of the Internet
Development of the Internet
Section Notes
The Global Internet Industry
Section Preview
The Structure of the Industry .
E-Commerce
Industry Variations by Global Region
Section Notes
The Latin American Internet Industry
Section Preview
Development of the Industry
Issues Relevant to Future Growth
Industry Variations by Country
Section Notes
Players in the Latin American Industry
Section Preview
ISPs and Horizontal Portals
Vertical Portals
E-Commerce Firms
Section Notes
Bibliography
From the Paper
"This report is designed to provide the investor considering entry into the Internet industry in Latin America with the information needed to make an informed decision on the issue. To provide a logical flow of information to support an integrated assessment process by an investor, this report is structured in major sections, each of which provides information relevant to the investment decision in a sequence that leads from a basic familiarity with the Internet and the Internet industry to an in-depth review of the major players in the Internet industry in Latin America. To facilitate an investor?s review and analysis of the information provided in this report, major sections and their sub-sections are identified both textually and numerically in the Report Contents page which follows this Introduction to the Report. Sources of information presented in this report are identified through the use of a notation system. For the convenience of the reader of the report, notes are located at the end of each major section of the report and are identified as Section Notes. A Bibliography of all sources cited in the report is presented at the end of the report."
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"YM" or "Your Magazine".
This paper is a personal essay, which evaluates "YM" or "Your Magazine," a magazine aimed at teenage women under the age of 17.
885 words (approx. 3.5 pages), 0 sources, $ 31.95
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Abstract
This paper explains that "YM,"or "Your Magazine," includes articles for young teenage girls, hot new fashion tips and trends, advice on how to maintain a healthy self-image, and articles about celebrities with whom younger teens often tend to identity. The author explains that this magazine provides the latest fashions, the predictions about the latest fashion trends, and fashion advice in articles such as "Fashion Insider" and "Bargain Bin". Most items in any of the style sections of the magazine are usually under $50. This paper relates that some people argue the magazine is not suitable for young teenage children because of some of the provocative language; this is true in some articles, but, for the most part, the articles contain no profane or provocative language.
From the Paper
""YM" is a great magazine for teenyboppers and younger developing girls. It allows them to keep up with celebrities as well as provide them with ways to find their own identity. This magazine provides plenty of diverse advertisements from low priced Disney movies to high priced designer clothing and everything in between. It also gives girls advice for dating and other common issues that they deal with. This can be seen in the August issue in the article titled "One Love" or "Guyville." In these articles, readers write in with questions on problems they are having in a relationship, or trying to start a new relationship."
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The Hospitality Industry, 2005.
This paper examines the most used configurations of information systems in the hospitality industry today and the requirements for proper implementation.
4,030 words (approx. 16.1 pages), 15 sources, APA, $ 109.95
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Abstract
This paper explains that the hotel industry has been very dissatisfied with the current technology system being used due to its' ineffectiveness in the pursuit of satisfying future business needs in the hospitality industry because it (1) lacks effective inter-vendor cooperation and systems integration, (2) drawbacks in the current
technology financing process and (3) has poor adoption of modern technologies. The author points out that the complexity of the systems presently in use in many of the hotels do not and will not ever have the capacity to streamline the process, much less increase the ROI for the company. The paper relates that hospitality industry is seeking new information technology solutions to meet the growing demands of the high-tech business world, which interacts with the hospitality industry and counts upon services such as those provided by the Hilton and the Marriott hotels.
Table of Contents
Statement of the Problem
Objective
Introduction
History and Background
Hospitality Industry: CRM Requirements
Hospitality Industry: ERP
Requirements/Current Needs in the Industry
Limitations of the Industry and Hesitancy in Utilizing IT Systems
Changes Needed in the Industry
Case Studies in the Hotel Industry
Information Technology Solutions in the News
Summary and Conclusion
Recommendation of Technical Standards for the Hotel Industry
Technical Standards
2005 Hospitality Industry Market Reports
From the Paper
"Contractual licensing and use restrictions have led to many of the current existing restrictions of software in the hospitality industry as well as the unwillingness of the vendors in supporting the requirements of integration needed by their customers in the industry. More than the technical standards are needed as they create only the platform for open systems while business standards needed are for the ensuring of the contract right of the hotels in licensing and integration of systems. The vendors do have however, a right in protection of their intellectual property as well as the right to compete in software provision as well as provision of services for assistance with integration efforts. In order to avoid many of these limitations the HTNG White Paper suggests and even urges the adoption of the following forward-thinking business standards that respond to and answer the needs in the hotel industry."
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The Fast Food Industry, 2008.
An analysis of the fast food industry, in the US and abroad, in terms of operations and business management.
1,815 words (approx. 7.3 pages), 6 sources, MLA, $ 58.95
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Abstract
This paper examines the fast food industry, a rather controversial industry within the United States and on an international basis. The paper maintains that it is useful to understand some major tenets of its operations and to use these as comparative measures to see if the strategic objectives of the industry are different or similar to that of other industries. It adds that it is also useful to understand the business management aspects of the fast food industry model. The paper chooses three criteria - automation, uniformity, and low prices - and provides a critical review of these criteria in the fast food industry. These are then compared to other industries for a crucial review of the overall fast food industry model. The paper includes graphs and charts.
Outline:
Introduction
Automation: Fast Food Industry Technological Advancements
Insurance and Fast Food: Comparison of Automation Criteria
Uniformity in the Fast Food Industry
Exploring the Uniform Criteria: Comparing the Fast Food and Coffee Shop Chains
Low Prices in the Fast Food Industry: Is that Necessarily a Negative Criterion?
Low Pricing Model: Comparison of Wal-Mart and Fast Food Companies
Conclusion
From the Paper
"Automation within the industry has been noted to optimize efficiency, enhance physical and financial assets, and to minimize waste, all of which increases the profit margin for many companies within the industry. Automation in the fast food industry is primarily driven by consumers increased demand. For example, McDonald's has utilized a mobile point of sale software at some locations to increase sales by serving more drive-thru customers faster, increasing accuracy for orders, and decreasing the standard wait time in the store."
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Computer Hardware Industry, 2001.
A discussion on the computer hardware industry and how the industry is affected by fierce competition.
3,600 words (approx. 14.4 pages), 5 sources, $ 100.95
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Abstract
This paper focuses on the computer hardware industry of USA and whether or not it is as competitive as it should be. The author also discusses the factors that play a vital role in the creation of competition in any industry. Furthermore, he examines the influence of mergers on the industry and uses an example of the merger between H-P and Compaq.
From the Paper
"The U.S. computer hardware industry is one of the biggest in the world with Compaq, IBM, Dell, Gateway and Hewlett-Packard being the main players. This was one industry that was selling 150 million units in one year, but with economy not looking so good, things are likely to change for PC makers too. Now, more than ever before, the companies in the computer industry are competing as fiercely as possible to make things better for their firms. They are fighting for new customers and are targeting markets they were not willing to exploit before. Traditional approaches and market strategies are giving way to newer ideas and innovative moves."
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Global Competition in the Paper Industry, 2002.
The paper explores the concept of "global" industry and why the paper industry has failed to globalize.
3,713 words (approx. 14.9 pages), 23 sources, MLA, $ 102.95
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Abstract
The writer gives a history of the struggles of the paper industry in the 1990s in America. The paper attempts to explain why this slowdown has contributed to the difficulty faced by the paper industry in attempting to work on a global scale.
From the Paper
"The 1990?s were difficult overall for the pulp and paper industry; beginning with a four year recession, climbing again by 1995 when high production resulted in high world-wide inventories leading to a drop in paper prices. Currently the industry is battle-scarred and cautious, at the whim of cyclic forces, major capital costs and secular market changes. Pulp and paper mills, like all manufacturing plants, are special use properties, whose value can be deeply impacted by business cycles and other factors. (Pulp & Paper, January 1999.)"
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The Airline Industry and African-Americans, 2004.
This paper discusses the outlook within the airline industry regarding the job prospects for African-Americans and the overall future of the airline industry.
1,965 words (approx. 7.9 pages), 4 sources, APA, $ 62.95
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Abstract
This paper discusses two problems that the airline industry faces: the lack of representation of African-Americans within the air industry and the shrinking overall outlook for the industry as a whole. The author stresses that the airline industry must turn to groups representing minority interests within the industry, such as the Organization of Black Airline Pilots (OBAP), which remains committed to increasing the representation of blacks in all spheres of the aviation industry, federal and commercial, and in management as well. The paper suggests that, even though there are objections, greater government intervention may be necessary to re-regulate the industry by instituting price controls, rationing fuel at airports, controlling the airports, and bringing in the Equal Opportunity Commission.
Table of Contents
Introduction and Project Objectives
Methodology for Addressing Problem
Strategy for Obtaining Input and Support
Project Plan with Timelines and Deliverables
From the Paper
"In the past, ?Fly the friendly skies,? the famous and infamous Delta Airlines advertisement used to proclaim to viewers everywhere. But friendly to whom, African American job seekers and consumers could have demanded of the smiling Delta personnel on the ground and in the air, as depicted in the ads when they first ran in the 1970s and 1980s. The customers and the airline personnel alike in the advertisements were largely white, middle-class, and homogeneous in their appearances and depicted lifestyles. If women appeared in these ads in a professional capacity, they appeared as smiling and attractive stewardesses. This was, sadly reflective of the real-life airline industry in general at the time."
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A Concentration Analysis of the Fast-Food Industry, 2002.
This paper is a research study that performs a concentration analysis of the fast-food segment of the restaurant industry with a view toward developing an explanation for shifting growth and investment trends within the industry.
12,800 words (approx. 51.2 pages), 51 sources, APA, $ 244.95
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Abstract
This paper is a research study that investigated: Is profitability associated positively with concentration in the fast-food segment of the restaurant industry? This paper includes an extensive review of the literature that covers many fields: The fast-food industry, external environmental conditions, the market structure, anti-trust concerns, elasticity of demand, productivity and statistical and research procedures. The paper reports the conclusion of the research that the larger firms in the industry dominate the industry because they are more efficient.
Table of Contents
Introduction
Statement of the Problem
Purpose and Significance of the Problem
Background on the Fast-Food Segment of the Restaurant Industry and External Environmental Conditions
Overview of the Remainder of the Study
Review of Related Literature
Theoretical and Conceptual Literature
Market Structure
Antitrust Concerns
Elasticity of Demand
Productivity
Literature Review Summary
Methodology
Research Design
Analytical Model
Data Sources
Data Analysis
Summary
Results
Hypothesis Test Results
Summary
Summary and Conclusions
From the Paper
"Barriers to exit refer to the costs that would be incurred by a firm should that firm decide to stop participating in a given market. Thus, a market in which participating firms (1) are required to make a high cost investment in equipment and/or facilities, and (2) where such equipment and/or facilities may not (a) be easily transferable by a firm to use for other purposes, or (b) quickly sold without significant loss may be said to be characterized by barriers to exit. Market contestability is defined primarily in the context of ease of exit, and ease of exit is directly related to the barriers to exit character of a market. When a firm can leave an industry or market at little or no cost to the firm, the market is said to be contestable."
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Energy Staffing Industry, 2002.
Discusses the uniqueness of the staffing industry that supports the energy service industry.
1,800 words (approx. 7.2 pages), 8 sources, $ 63.95
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Abstract
Discusses the uniqueness of the staffing industry that supports the energy service industry. The need for specialists in the energy industry. Background of the industry. Electric utilities. Impact of regulations, technology, competition. Makeup of the energy staffing industry. Benefits of outside agency to recruit and staff. Services provided. Profiles of staffing companies.
From the Paper
"Introduction
Recruiting, hiring, training, evaluating and promoting or dismissing employees is one of the most critical functions that a company performs. If an organization does not have the right people with the right knowledge available at the right time, it is at a considerable disadvantage in the marketplace. Some positions are easier to fill than others because there are numerous individuals who possess the right skills and talents to perform the job tasks. Other positions require specialized knowledge and skills that may result in higher salaries, and almost certainly results in longer recruitment times. The energy services industry is a highly specialized industry, and the professionals who work in that industry are themselves highly specialized. This research considers the staffing industry that supports the ..."
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