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Commercialism and the Music Industry, 2004.
A discussion of the impact of commercialism in the music industry today.
1,019 words (approx. 4.1 pages), 3 sources, MLA, $ 36.95
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Abstract
This paper explores how entertainers today are more interested in money and their moment in the spotlight of fame and fortune than in being aware of their sense of what music as an art form really is. It looks at how the entertainer?s social status and financial value have absolutely no correlation to their abilities as a musician or their talents. It examines how this commercialism has ruined music as an art form and turned it into a business.
From the Paper
"Where did the creativity go to? Music has the power to move people in unexplainable ways. It gives them the power to go deep inside themselves, to touch emotions which otherwise would be unattainable. It has the power to spark movements and revolution. Listening to music, watching live music, or even making music with other people has the power to lift one?s spirits onto another level and gives people the sense that they are not alone. With music one can explore all possibilities; it can help us to reach ulterior ways of understanding the world. Lyrics and more importantly image are not the only way music exists."
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Commercialism and Idealism in Post-War American Writing, 2004.
A examination of Arthur Miller's "Death of a Salesman" and Saul Bellow's "Seize the Day" in the context of post-war capitalism and the myth of the American Dream,
2,915 words (approx. 11.7 pages), 8 sources, APA, $ 86.95
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Abstract
This paper examines the languishing of the American Dream during the post-war era, as rampant capitalism engendered an unequal mercantile system at odds with these earlier ideals. It looks at how Arthur Miller's quintessential salesman, Willy Loman and Saul Bellow's Tommy Wilhelm epitomize the disillusionment felt by many Americans as the rise of commercialism left many hard-working men struggling to survive and to come to grips with the emerging paradigm. Pointed quotations from formative Americans such as Thomas Jefferson and Henry Ford are juxtaposed with excerpts from the literature to provide a rich and multifaceted context for the analysis.
From the Paper
"Arthur Miller's "quintessential American play," Death of a Salesman, deals directly with the conflict between romanticized notions of success and realities of economic marginality in the 1950s. Although the play was composed during a period of relative national prosperity, Miller's own experiences of financial hardship during the Great Depression still resonated strongly, and he infused his drama with skepticism toward the lofty ideals of the American Dream. "There is a feeling at the back of the brain," explained Miller, "that the whole thing can sink at a moment's notice." This sense of doubt appears most recognizably in the character of Willy Loman, a sixty-three year old salesman whose mediocre career contrasts sharply with his idealistic expectations."
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The Commercialism of the Olympics, 2004.
An overview of the economic impact of the Olympic games.
1,287 words (approx. 5.1 pages), 4 sources, MLA, $ 43.95
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Abstract
This paper examines how, for the organizers and advertisers of the Olympics, the event is much more than a series of sport competitions and how, from the moment the bid is placed to host the Olympics, host nations are vying companies for sponsorship, advertising, broadcasting rights, and merchandising rights. It looks at how the games have become much more than sporting achievements, but an opportune time to increase job opportunities and revenue for a country that prepares well in advance for a chance to host the Olympic games and all the visitors and athletes that will be visiting their shores. It analyzes how the Olympic games can make a positive impact on a country?s economy and how, in commercializing the games, the Olympics has turned into another money-making event for struggling economies and money-hungry countries.
From the Paper
"Advertisers, as in the Super Bowl and World Series, are prepared to pay exorbitant prices for ad time during the Opening Ceremonies as well as significant events important to its viewers, i.e. basketball events and other events which feature prominent sport personalities. NBC acquired the rights to provide broadcast coverage of the Olympic Games for an 8 year period starting from 2000 in which they paid $3.6 billion for the rights (McClellan, 2003) and on top of their profits through advertising; the network stands to commercially gain beyond any Super Bowl or World Series."
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Economics of Commercial Aviation, 2007.
This paper examines commercial aviation and the related economic conditions of the industry.
1,088 words (approx. 4.4 pages), 4 sources, MLA, $ 37.95
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Abstract
In this article, the writer discusses that with rising fuel prices and terrorism as a backdrop, many of the world's major commercial airlines have filed bankruptcy, blaming the additional costs of fuel and security measures for their demise. The writer notes however, that this is not the case with every airline, which leads to interesting subject matter to validate an issue position. In this paper, the researcher validates the issue position that the economic collapse of many major airlines has not been caused by fuel and security, but rather by flaws in the typical commercial aviation business model. This position is justified by the citation of relevant literature and logical conclusions drawn from the research of same. The writer concludes that the aviation industry needs to continually strive for excellence if it is to avoid its own self-fulfilling prophecy.
Outline:
Presentation of Position
Commercial Aviation Still Holds Potential for Success
Modern Success Stories Exist
Current Events in Commercial Aviation
Bankruptcies are commonplace
Bankruptcies are Caused by Several Common Factors
Success Stories in Commercial Aviation
India's Aviation Renaissance
Low Cost Aviation Model
Proof of Position
Closing Thoughts
From the Paper
"The commercial aviation industry is chock full of an inordinate number of bankruptcies, with hundreds occurring over the past several decades. These events had been blamed on a wide variety of factors over the years. Over the last 6 months, there has been another rash of bankruptcies, which are currently being blamed on the excess costs of the security measures needed to protect commercial flights from terrorist infiltration and the rising cost of fuel, with sources reporting that the industry can only realistically pass 10% of the additional expenses on to the consumer for a variety of reasons."
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Boeing Corporation?s Commercial Operations, 2002.
A study on the outstanding commercial success of the Boeing Corporation.
630 words (approx. 2.5 pages), 1 source, MLA, $ 22.95
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Abstract
This paper examines how past mistakes actually worked in favor of Boeing and became its strengths. The paper describes the current standing of the company in the airline industry and their prospects for the future.
Table of Contents:
Introduction
In the Beginning
The First Commercial Planes
Commercial Jetliners
A New Future
Conclusion
References
From the Paper
"One of the giants in the commercial airline industry is Boeing Corporation. Since it?s founding it has been an example of what hard work and constant reinventing of a product can do. Boeing Corporation has always kept in mind the needs of the public when designing their aircraft."
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Mainstream Television Commercials, 2005.
This paper analyzes television commercials, which were aired during an episode of "CSI: Miami", a prime time television show, on September 19, 2005.
1,790 words (approx. 7.2 pages), 9 sources, MLA, $ 57.95
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Abstract
This paper explains that three types of commercials, aired during "CSI: Miami" on September 19, 2005, were aimed at selling female products, male products and the TV station itself. The author points out that these commercials were structured to appeal specifically to either males or females. The paper relates that commercials geared to attracting women are more populist in that they appeal to the female drive to visually fit in with the expectations of American society. The author states that commercials geared to attracting men are more elitist in that they are based on the motivation to have the bigger and better product so they will be the source of envy for others. The author underscores that both methods do not attempt to sell a product that the viewer may necessarily need, but rather sells the social implications that come with the acquisition of the product.
From the Paper
"The clothing commercials flaunt women that are single digit sizes strutting around while men check them out in their brand new attractive JCPenny and Marshalls Fall wear. They are always smiling and laughing as they dance around looking very comfortable and self confident. The colors used in these commercials complement the models. Since it is an autumn line, the ad is filled with earth-tones. For example, a red haired model is wearing a red scarf and a brunette is wearing a brown sweater. The colors support the models to show them in their best light, thus amplifying the attractiveness of the clothing being sold."
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Armed Commercial Airline Pilots, 2002.
An opinion paper arguing for commercial pilots to be armed to assist in preventing terrorist attacks.
1,926 words (approx. 7.7 pages), 8 sources, MLA, $ 61.95
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Abstract
This paper argues for the institution of commercial pilots carrying arms. It shows that since the 9/11 attacks, people willing to fly on commercial airlines have drastically decreased. It argues that in order for the airline industry to be able to regain these figures and ensure passengers and crew that the skies are indeed friendly, commercial airline pilots need to be able to carry weapons, or have access to a weapon within the cockpit.
From the Paper
"Airlines have undertaken various methods to ensure the cockpit is safe from any hijacker. These measures have included barring the cockpit and making it impenetrable to a terrorist on-board. While this is a positive first step, it does not relieve travelers of their worries, and in fact, alienates crew and passengers from the pilots. This kind of alienation does not increase the likelihood of someone choosing to fly over taking the train. It only sends out a subliminal message to passengers that flying is still dangerous because of the probability of a terrorist attack on a plane."
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The World of Commercial Art, 2005.
A look at the integral part commercial art plays in the world of commerce and capitalism.
2,700 words (approx. 10.8 pages), 6 sources, $ 106.95
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Abstract
The purpose of this study is to provide a general overview of the discipline of commercial art. To do so, a number of topics will be touched upon so that readers can gain a broad understanding of the importance of commercial art in contemporary culture, as well as some of the means by which commercial art is produced.
From the Paper
"The importance of commercial art and the artists who create it cannot be overemphasized. Western, capitalist societies depend upon the skills that commercial artists possess. Quite simply, "commercial artists create a moving record of social moods and public perceptions ... because art, emotion, and business interests converge in advertising" ("Area of Study" par. 2). Put another way, capitalism is built on advertising. Without advertising, producers would not be able to convince consumers that they have an artificial need for a given product. Commercial art is the medium through which advertising operates and the proverbial glue that holds together the economic systems of Western nations. The purpose of this study is to provide a general overview of the discipline of commercial art. "
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National Youth Media Campaign Commercials, 2003.
Provides an analysis of the different techniques of persuasion used in a commercial from the anti-drug campaign.
1,024 words (approx. 4.1 pages), 3 sources, APA, $ 36.95
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Abstract
This paper first gives a complete description of the commercial put out by the National Youth Media against drug abuse. It then describes how the fear-appeal and perceived-efficacy tactics are used in the commercial to persuade the viewer to not use drugs. It closes with a paragraph on whether or not the author found the commercial to be effective.
From the Paper
"This advertisement was an efficacious use of the fear appeal technique. The aim of the spot was to alert potential and current users of the drug meth of the possible effects that using the drug can cause. I doubt that any other technique would have presented this point quite as well. Many of those thinking about using the drug or already using the drug may lack the knowledge necessary about the drug to make conscious, educated decisions about using it. This commercial seeks to instill apprehension and fear in viewers so that they will be discouraged from using the drug."
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Effect of Commercialization on Sporting Events, 2004.
A review of the extreme commercialization of sports in America.
1,973 words (approx. 7.9 pages), 6 sources, MLA, $ 62.95
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Abstract
This paper presents an overview of sports in the U.S. and how sports has become a commercial industry in itself. The paper explains that America seems to commercialize everything, and with the overwhelming support for national sports, this too has become a vibrant and profitable sector of the consumer economy. The paper looks at the monetary value of sports in the U.S. and explores the benefits and down-side to mass-produced commercial sporting entities.
From the Paper
"Most professional team sports play a series of games instead of one to decide the championship. For this reason, the Super Bowl is unique in American professional sports. Football has typically been viewed as the toughest team sport with large men playing a full contact sport that makes the entertainment value extremely high for sports fans. These factors make the Super Bowl a unique and powerful entertainment package that appeals to sports fans like no other championship game can. For this reason, the Super Bowl is the most commercialized event in sports. The commercialization of the Super Bowl makes it a grandiose event. People who are not even football fans watch the Super Bowl for the creative commercial broadcasting. As a result, the Super Bowl generates the creative commercialization process that increases fervor for material things and greatly influences pop culture."
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The United Kingdom Commercial Real Estate Market, 2004.
An evaluation of impact on the U.K. commercial real estate market following the introduction of U.S.-style Real Estate Investment Trusts (REIT).
11,808 words (approx. 47.2 pages), 19 sources, MLA, $ 229.95
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Abstract
This paper analyzes the impact of the proposed REIT on the U.K. commercial real estate market and the benefits that they can provide the investing community. In view of its dynamic nature and complicated taxation and legal issues, it is necessary to make a thorough investigation of all pros and cons of REIT before the U.K. authorities go ahead with implementation. The U.S. is perhaps the most advanced market for REIT in terms of size, growth, and sophistication. A few countries, such as Germany, the Netherlands, Australia, Japan, Singapore, and Korea have REIT structures, and many of them are quite successful. The paper examines the impact of REIT on the U.K. market by analyzing the REIT mechanisms in the U.S. and other nations, such as Australia and Japan. The successful evolution of REIT in the U.S. is traced from its early years, and the impact of favorable legislation to the success of investment vehicles is highlighted. The paper explores the taxation and legal implications for REIT under the present taxation regime in the United Kingdom. The paper considers the different forms and structures of REIT and highlights the advantages and disadvantages from the viewpoint of returns for the investors. The paper also stresses the importance of tax-efficient and investor-friendly policies in determining the success of the REIT. The paper concludes that the U.S.-styled REIT will have a favorable impact on the commercial real estate market in the U.K., and the paper recommends that REIT be introduced as soon as possible due to growing investor interest in real estate. The paper makes specific recommendations as to the manner in which REIT should be introduced in the U.K..
Table of Contents
1. Introduction
2. Hypothesis
3. Theoretical Framework for REIT
4. Research & Hypothesis Testing
- REIT in the US
- Proposed REIT Structure in the UK
- Critical Success Factors for REIT in the UK
- Taxation Issues in REIT
- REIT in Japan
- REIT in Australia
5. Conclusions and Recommendations
6. Appendix
7. Bibliography
From the Paper
"A Real Estate Investment Trust (REIT) is defined as a corporation or a trust that accumulates capital from multiple investors to acquire and manage income property, called equity REIT and or mortgage loans, referred to as mortgage REIT. In many a sense, REITs are similar to equities as they are traded on major stock exchanges. REITs are eligible for several fiscal benefits compared to real ownership of properties. They are highly liquid and can be converted to cash in quick time, unlike the conventional real estate deals, where significant time elapses before a deal is completed. More importantly, REITs provide attractive opportunities to investors as they can share ownership in non-residential properties such as hotels, malls and industrial complexes. From the perspective of individuals, REITs are interesting because they have no minimum investment levels and hence affordability is not a major issue. In terms of returns on investment, they offer the comfort that they need not arise or fall in line with the overall market."
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International Commercial Arbitration, 2002.
A look at the power, duties and limitations of international commercial arbitration.
3,528 words (approx. 14.1 pages), 6 sources, MLA, $ 99.95
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Abstract
International commercial arbitration has been helping the international trade and commerce by being mediator in the occurrence of disputes. This paper explains how knowing and learning of its powers, duties and jurisdiction is essential to parties concerned in arbitration in the event of resolving disagreements. This paper provides information on International Commercial Arbitration. It also examines the procedural aspects prevailing in the international arbitration, specific issues, as well as court proceedings. Part of which, being a judicial body, is the discussion of the basic and fundamental approach of laws of most governing arbitral institutions.
From the Paper
"In events when business parties from different countries have disputes concerning commercial problems, litigation process often leaves them in expensive and frustrating procedures of finding international courts to resolve their cases. Unfortunate sometimes, the judgment imposed by courts is impossible to enforce. As a solution to this difficulty, arbitration was organized to facilitate the resolution of commercial disputes.
The International Commercial Arbitration flourished with the development and expansion of international trade and commerce. International methods of resolving disputes continuously develop and being nourished by the experience gathered from the various arbitration cases. Its purpose and function is to act as an arbitrator between parties from different nations with commercial disputes."
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TV Commercials and Children, 2008.
A review of the effects of television commercials on the eating habits of children.
892 words (approx. 3.6 pages), 5 sources, APA, $ 31.95
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Abstract
The paper discusses surveys which study the effect of TV commercials on children. The paper relates that the food industry has increased its advertising to all ages, including children, which is having a negative impact on their health. The paper suggests that companies should be held responsible for their influence on children, or at least present a more rounded view of food and nutrition. The paper also states that children have been bombarded by food marketing, which has resulted in higher rates of obesity. The paper ,after referring to various situations, concludes that a relationship has been found between television commercials and eating.
From the Paper
"A similar study was conducted in Europe, where children do not eat enough fruit and vegetables and where exposure to TV is negatively associated with the intake of these foods. This study by Klepp et. al. (2007) explored exposure to food commercials on TV in nine European countries with approximately 12, 750 children to determine the association between this exposure and attitudes toward eating fruits and vegetables. The authors state that the children report exposure more to more unhealthy foods than healthy ones such as fruits and vegetables. However, those who were exposed to fruit and vegetable TV ads were much more positively disposed toward eating these foods. These findings point to the important, and more positive, role that TV could play in supporting healthy eating messages."
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Women in Commercials, 2004.
This paper discusses the aspect of sexism in commercials.
675 words (approx. 2.7 pages), 4 sources, MLA, $ 23.95
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Abstract
This paper contends that commercials are far less sexist and less racist now than they were 50 years ago or even a generation ago. The writer discusses that subtle sexism is as dangerous as the more explicit varieties, because it is harder to identify and therefore to fight against. In this article, the writer explores sexism in the world of the television commercial.
From the Paper
"Most of us try to avoid thinking about commercials. We reach for our remote to mute them, wander out of the room during them, talk to our roommates, do some homework on our laptops. And because we try to ignore commercials much of the time, we believe that their influence on us is minimized. We are not really paying attention so we do not think that they are affecting us. But the average American is exposed to thousands of ads and commercials every year and even if we are ... '
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Commercial Persuasion, 2005.
This paper examines how a Nutri-Grain commercial utilizes strategic elements of persuasion.
850 words (approx. 3.4 pages), 1 source, MLA, $ 30.95
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Abstract
This essay provides an in-depth, bit by bit analysis of the persuasive technique used in a commercial - made popular via internet - for Nutri-Grain bars. Each scene is fully dissected and analyzed as the essay demonstrates the key functions of persuasion. The paper places an emphasis on comedy and power with the key focus on pathos and logos.
From the Paper
"An average awkward man, Steve, sits in his average awkward office. His eyes on the computer screen, he's got one hand on the mouse, and another hand holding a Nutri-Grain bar. He takes a thoughtless bite and immediately double takes the bar, unable to say anything better than a shocked "What?" Immediately, the camera comes in for a close upon him and the bar, when this man begins to tremble with power. Staring down the bar, he confirms with a newly found force that "Oh yeah, I feel great!""
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