| Papers [1-15] of 100 :: [Page 1 of 7] | | Go to page : 1 2 3 4 5 6 7 —> | Search results on "ALCOHOL COMMERCIALS TEENS": |
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Alcohol Commercials and Teens, 2004. Shows that TV alcohol commercials target teenagers who may be influenced to participate in underage drinking. 2,035 words (approx. 8.1 pages), 7 sources, APA, $ 64.95 »
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Abstract This paper argues that alcohol and beer commercials depict drinking as a desirable activity, and portray drinking in social settings that are particularly appealing to teenagers, such as sports, dances and parties. The paper shows that alcohol is the principal drug abuse problem in America today and is the No.1 drug killing teenagers, which opens up a whole new front on this nation's war on drugs. The paper argues that we all have to take responsibility for sending proper messages to teenagers and to take whatever measures are necessary to protect them from the advertising industries that are targeting them at any expense.
From the Paper "The voluntary ban on alcohol advertising was broken in 1996 by Seagram's. Their actions were met with much negative reaction from politicians, health care professionals, and child advocate groups. Yet, alcoholic beverage companies have moved forward with their relentless advertising campaigns that are purposely targeted at today's youth. President Clinton, a strong advocate of restoring that ban, fought with lawmakers and the FCC to launch an inquiry into regulating alcohol advertising and reestablishing the ban (Clinton, 1997). The FCC is responsible for protecting the public's interests in the use of the airwaves, but are they doing their job?"
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Preventing Teen Alcohol Abuse, 2006. A study on teenage alcohol abuse, its causes and what can be done to prevent teenage alcoholism. 2,781 words (approx. 11.1 pages), 35 sources, MLA, $ 83.95 »
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Abstract This research paper focuses on the problem of teenage alcohol abuse and what we can do to keep teenagers from abusing alcohol. The paper looks at a number of different aspects of the problem including the age children start drinking, why they start drinking, the relationship between crime and alcoholism, how widespread it is and whether it is an inherited disease. The paper then takes a look at what recommendations have been made that could help prevent teenage alcoholism.
Table of Contents
Age of First Use of Alcohol
Peer Pressure and Advertising
Teen Drinkers and Crime
Who Use Alcohol More Frequently Males or Females?
Teen Drinkers and Sex
How Widespread is Teen Age Alcoholism
What is the Real Cost of Teen Age Alcoholic Use?
How Many Teenagers are Treated for Alcoholism
Is Alcoholism Inherited?
What Can Be Done To Prevent Teen Age Alcohol Consumption?
From the Paper "According to Teenage Alcohol Use in South Carolina Some of South Carolina's young people start using alcohol as early as 10 or 11 years old, most begin around age 14 or 15. ) Beer is overwhelmingly the most popular kind of alcohol used by teenagers (especially young males) and all other age groups in South Carolina. Wine coolers and new malt liquor products have become popular recently among young females. These sweet and fruity drinks are marketed deliberately to young drinkers who typically don't like the taste of beer. Many teenagers don't realize that these products contain more alcohol than regular beer. "Alcohol Use Among Teenagers" says that Junior/middle and senior high school students drink 35% of all wine coolers sold in the United States; they also consume 1.1 billion cans of beer."
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Teen Alcohol and Drug Abuse, 2005. A look at the impact that peer pressure has on adolescent alcohol and drug abuse. 1,458 words (approx. 5.8 pages), 5 sources, MLA, $ 48.95 »
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Abstract This paper presents the case that peer pressure need not be negative when it comes to alcohol and drug use. It explains that, with the correct education in school and at home, youngsters could be positively influenced by their surroundings regarding choices made about drugs and alcohol.
From the Paper "During adolescence, peers play a large part in a young person's life and typically replace family as the center of a teen's social and leisure activities. But teenagers have various peer relationships, and they interact with many peer groups. Often "peer cultures" have very different values and norms. Thus, the adult perception of peers as a "united front of dangerous influence" is inaccurate. More often than not, peers reinforce family values, but they have the potential to encourage problem behaviors as well. Although the negative influence of peers is over-emphasized, more can be done to help teenagers experience the family and the peer group as mutually constructive environments. To accomplish this, families, communities, churches, schools, 4-H and other youth groups must work together (Haydock 45)."
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Advertising to Teens, 2002. This paper discusses the way advertisers market to teenage audiences and why these campaigns are so effective. 1,640 words (approx. 6.6 pages), 5 sources, MLA, $ 53.95 »
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Abstract This paper states that advertising to teenagers is a big business because teens buy more of many types of products than any other age group. This paper explains that most teens view advertising directed toward them very positively; they view commercials more as reality and do not always realize they are created to sell products, especially when they perceive the ads as infomercials or news, rather than advertisements. The author believes that teens are indeed heavy Internet users, but they trust many other forms of advertising before they trust ads online.
Table of Contents
Introduction
Advertising to Teens
Advertising to Teens on the Internet
The Effects of Advertising on Teens
How Teens View Advertising
From the Paper "Clearly, advertising to teenagers is an important and vital part of the advertising market, and the most successful advertisers recognize how and where to market to teens. An example of these successes includes the tobacco manufacturers, whose advertisements geared to teen smokers, have been banned due to health issues. There marketing campaigns were so successful, teen smoking is still on the rise, and "Joe Camel" is still a cool icon to many teenagers. One critic noted, "Considering the number of billboards and the coolness of the characters, we wonder less and less about why 90 percent of today's smokers started underage. Concerned educators and government officials have been coming up with ways to help minimize the effect of advertising on teens"."
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Mainstream Television Commercials, 2005. This paper analyzes television commercials, which were aired during an episode of "CSI: Miami", a prime time television show, on September 19, 2005. 1,790 words (approx. 7.2 pages), 9 sources, MLA, $ 57.95 »
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Abstract This paper explains that three types of commercials, aired during "CSI: Miami" on September 19, 2005, were aimed at selling female products, male products and the TV station itself. The author points out that these commercials were structured to appeal specifically to either males or females. The paper relates that commercials geared to attracting women are more populist in that they appeal to the female drive to visually fit in with the expectations of American society. The author states that commercials geared to attracting men are more elitist in that they are based on the motivation to have the bigger and better product so they will be the source of envy for others. The author underscores that both methods do not attempt to sell a product that the viewer may necessarily need, but rather sells the social implications that come with the acquisition of the product.
From the Paper "The clothing commercials flaunt women that are single digit sizes strutting around while men check them out in their brand new attractive JCPenny and Marshalls Fall wear. They are always smiling and laughing as they dance around looking very comfortable and self confident. The colors used in these commercials complement the models. Since it is an autumn line, the ad is filled with earth-tones. For example, a red haired model is wearing a red scarf and a brunette is wearing a brown sweater. The colors support the models to show them in their best light, thus amplifying the attractiveness of the clothing being sold."
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Drug and Alcohol Testing, 2004. This paper discusses drug and alcohol testing for commercial truck drivers, especially the merits of testing and its necessity for public safety. 1,075 words (approx. 4.3 pages), 5 sources, APA, $ 37.95 »
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Abstract This paper explains that anyone driving a vehicle that requires a Commercial Driver's License (CDL), which includes semi trucks, buses, and other larger transportation vehicles, must pass a substance abuse test and continue to pass the tests throughout their employment. The author stresses that another reason testing is vital for public safety is because, once a driver is impaired, it is often difficult to detect, even by trained police personnel. The paper concludes that the merits of substance abuse testing for those who desire or already own a CDL are clear; they keep substance abusers off our roads and highways and help ensure the safety of the public.
From the Paper "Obviously, one of the most important issues facing successful testing is the validity of the results, as this situation with a bus driver who was suspended because his urinalysis showed marijuana in his system clearly indicates. "News of his suspension and the test results spread to the bus driver's family, co-workers, and acquaintances. Two weeks after the first urinalysis, the bus driver was retested. The results were negative and the company reinstated him (Angarola, 1991, p. 171). Clearly, a company must be absolutely sure their results are correct, and they must be scrupulous in maintaining the privacy and anonymity of the employee, or they are open to litigation and personnel consequences. Therefore, while substance testing makes sense and is the law, there are still precautions that must be taken to ensure the results are correct, and the employee's rights are not violated."
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Teens and Drug Abuse, 2004. This paper argues that teens today get involved with illegal drugs in many ways, but the main underlying cause is peer pressure. 840 words (approx. 3.4 pages), 6 sources, MLA, $ 29.95 »
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Abstract This paper explains that statistics show that if a teen makes it to age twenty-one without having tried drugs, that individual most likely will never try illegal drugs; but the problem is that peer pressure influences more to try drugs than it does not to try drugs. The author points out that peer pressure begins in toddlerhood; children look up to others to see what they should be doing or should not be doing. The paper relates that the most susceptible teens for illicit drug use are those teens that do not connect with their parents, school, or non-deviant peer groups.
From the Paper "Everyone in ?teen town? can be associated with one group or admonished for being in the wrong group. These groups exert peer pressure on both the members as well as the non-members. We know the smart teens called nerds, braincases, or the glee club. We also know the alienated teens known as the grits, metal heads, or burnouts. These pressure alliances and all of the peer groups that are in-between like the cheerleaders or jocks, influence through subtle acceptance pressure."
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TV Commercials and Children, 2008. A review of the effects of television commercials on the eating habits of children. 892 words (approx. 3.6 pages), 5 sources, APA, $ 31.95 »
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Abstract The paper discusses surveys which study the effect of TV commercials on children. The paper relates that the food industry has increased its advertising to all ages, including children, which is having a negative impact on their health. The paper suggests that companies should be held responsible for their influence on children, or at least present a more rounded view of food and nutrition. The paper also states that children have been bombarded by food marketing, which has resulted in higher rates of obesity. The paper ,after referring to various situations, concludes that a relationship has been found between television commercials and eating.
From the Paper "A similar study was conducted in Europe, where children do not eat enough fruit and vegetables and where exposure to TV is negatively associated with the intake of these foods. This study by Klepp et. al. (2007) explored exposure to food commercials on TV in nine European countries with approximately 12, 750 children to determine the association between this exposure and attitudes toward eating fruits and vegetables. The authors state that the children report exposure more to more unhealthy foods than healthy ones such as fruits and vegetables. However, those who were exposed to fruit and vegetable TV ads were much more positively disposed toward eating these foods. These findings point to the important, and more positive, role that TV could play in supporting healthy eating messages."
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Women in Commercials, 2004. This paper discusses the aspect of sexism in commercials. 675 words (approx. 2.7 pages), 4 sources, MLA, $ 23.95 »
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Abstract This paper contends that commercials are far less sexist and less racist now than they were 50 years ago or even a generation ago. The writer discusses that subtle sexism is as dangerous as the more explicit varieties, because it is harder to identify and therefore to fight against. In this article, the writer explores sexism in the world of the television commercial.
From the Paper "Most of us try to avoid thinking about commercials. We reach for our remote to mute them, wander out of the room during them, talk to our roommates, do some homework on our laptops. And because we try to ignore commercials much of the time, we believe that their influence on us is minimized. We are not really paying attention so we do not think that they are affecting us. But the average American is exposed to thousands of ads and commercials every year and even if we are ... '
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Controversial Commercials, 2006. A look at the problem of controversial commercials and their effect on children. 1,274 words (approx. 5.1 pages), 10 sources, MLA, $ 43.95 »
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Abstract This paper takes a look at advertisers, commercials and the effect and influence that they have on the young generation. According to the paper, children are the most vulnerable group of viewers, too young to be able to distinguish between right and wrong.
From the Paper "It is also important to mention here that children are more attracted to commercials than older people. They are less likely to enjoy the actual program and may wait for commercials because the jingles, the colorful sequences and the fast action are some of the things that they find far more engrossing than regular programs. Thus they typically are more attraction to advertising (Alexander & Morrison, 1995). We must also understand that the fact that children love advertisements more is evident from the pace and style of some actual programs which appear like commercials to attract children attention. This was the main factor in the development of different kind of pace and style in children's program 'Sesame Street' (Lesser, 1974). Since children also watch television more often than viewers between the ages of 18-34, it means they are more likely to be influenced by what they watch. An average American child is likely to be exposed to 600,000 television commercials during their first 20 years (Black, 1997)."
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Female Teens Use of Internet, 2004. This paper discusses the use of the Internet by female teens and its effects. 1,800 words (approx. 7.2 pages), 15 sources, MLA, $ 63.95 »
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Abstract In this article, the writer examines the use of the Internet by female teenagers. The writer then studies the effects by the Internet on the teenagers' self image. The writer looks at the influence of the Internet on the psycho-social development of teens. In this paper, the writer also discusses how female and male usage of the Internet differs.
From the Paper "Over the last decade, an increasing number of teenagers have become prominent users of the Internet, thus generating concerns among parents and researchers with regard to its effects on their psychological well-being. In one of the studies many of the parents surveyed assert their worries about their children's isolation from others in the real world and their development of antisocial behavior due to Internet use. Due to their vulnerability to adult predators, teenage girls and their use of ... "
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Commercials, 2002. This paper discusses commercials and their effect on women's identity. 3,650 words (approx. 14.6 pages), 7 sources, $ 133.95 »
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Abstract This paper explains that society exploits women for the sake of selling products. The author points out stereotypical portrayals of women in advertisements. The paper states that these advertisements are designed to sell products as well as to send certain values to the culture.
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The Impact of TV Commercials on Children under 13, 1990. This paper discusses the impact of television commercials on children under the age of 13: Research, fantasy vs. reality, desire for products, attention span, styles of ad presentation and effects on family life. 2,025 words (approx. 8.1 pages), 10 sources, $ 71.95 »
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From the Paper "The typical American child spends 30 percent of his waking hours in front of a television set. For most children, this adds up to between 28 and 33 hours per week of TVwatching. Small wonder, then, that many people are concerned about the effects of television, particularly television commercials, on youngsters. Advertisers are becoming increasingly sophisticated in their persuasive techniques in this age of deregulation, and children are still the easiest targets of all. In this paper we will examine the impact of TV commercials on children under 13, with special attention to current research, the discrimination between fantasy and reality, the desire for products, the effects on children's attention spans, styles of ad presentation, and some effects on family life."
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Runaway Teens, 2006. A review of runaway teens and the reasons they leave home. 900 words (approx. 3.6 pages), 1 source, $ 35.95 »
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Abstract This paper focuses on the issue of middle class runaway teenagers. The paper further explores why middle class teenagers leave home. In modern society it could be contended that the Internet has a direct influence on this group of individuals and their decision to leave unpleasant situations.
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"The Seven Habits of Highly Effective Teens", 2002. This paper looks at "The Seven Habits of Highly Effective Teens" written by Sean Covey. 1,935 words (approx. 7.7 pages), 3 sources, MLA, $ 61.95 »
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Abstract This paper focuses on the message imparted by its author, Sean Covey to all the teenagers of the world. This paper concentrates on the seven habits pointed out by the author in his book and tries to throw some light on the matter. This paper also explains the author?s message according to the reader?s perception and explains how the book can prove to be effective in the life of the reader.
From the Paper "If a teenager has pessimistic thinking and is in an inferiority complex then there is not much that he/she can obtain out of life. But again if this habit is replaced by an optimistic thinking and a positive attitude, it can make a lot of difference in a sense that it raises self-esteem and brings about a lot of self-confidence in a person. What the author is trying to convey is that all bad habits can be exchanged for better ones only if one desires for it and puts in some effort and will power. An influential writer such as Samuel Smiles once said, ?Sow a thought and you reap an act, Sow an act, and you reap a habit, Sow a habit, and you reap a character, Sow a character, and you reap a destiny? (Get In The Habit, http://www.focusas.com/GetInTheHabit.html)."
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